Student Recruiting Manager

Position Purpose:

The Student Recruiting Manager plays a crucial role in the recruitment and enrollment processes of prospective students for Charis Bible College. This position requires a deep understanding of the college’s mission, values, and educational programs while also having effective communication and relationship-building skills. This role has the opportunity to coach, mentor, inspire, and build up a team of Recruiting Specialists to assist prospective Charis Bible College students with a spirit of excellence, professionalism, and proficiency. This position is responsible for researching new avenues to recruit students and is focused on recruiting students to all Charis programs and campuses, increasing enrollment. This position will collaborate with other teams in the Ministry that work with potential students from application to graduation.

Essential Duties:

• Manage and continually refine a comprehensive recruiting program for Charis Bible College across the Woodland Park Campus, United States Extension Campuses, and Online Campus.
• Build and lead a systematic follow-up program for all inquiries generated by Charis Marketing and internal recruiting efforts, with a focus on converting inquiries into student applications.
• Partner closely with Charis Marketing, Admissions, and other internal departments to develop audience-specific marketing plans, recruiting materials, messaging, and handoffs so prospects receive the right next step at the right time.
• Define and enforce contact standards, including speed-to-lead, call/text/email cadence, and minimum touchpoints by lead stage, and build segmented journeys for key audiences.
• Set, track, and manage conversion targets by campus type, inquiry source, and team member; monitor performance and regularly report to the Director of Enrollment.
• Run weekly funnel review rhythms to diagnose drop-off points, test improvements (scripts, timing, cadence, messaging), and document what’s working.
• Forecast recruiting volume by season and build surge plans and staffing coverage for phones, outbound, tours, and events; coordinate peak-period readiness and handoff SLAs with Admissions, Registrar, Bursar, and Student Success.
• Develop and manage an annual recruiting travel plan aligned with enrollment goals, including routing, scheduling, budget constraints, travel guidelines, and approval processes.
• Set clear internal department goals and lead the team to achieve applicant numbers aligned with Charis Bible College leadership objectives.
• Manage and equip a front-facing, inbound-call priority phone team of Student Recruiting Specialists who handle all inbound calls to the Charis Bible College main phone line.
• Manage and equip the Student Recruiting Team to execute outbound calling and outreach to prospective students and inquiries, helping them take their next steps toward Charis Bible College.
• Coach, motivate, and develop the Student Recruiting Team for excellent interactions with prospective students, strengthening key skillsets such as conversational proficiency, system competence, record keeping, and consistent next-step encouragement, along with day-to-day operational excellence.
• Develop and execute a quality assurance program, including call listening and documentation review, and provide regular feedback, training, and coaching to Specialists.
• Build and maintain training manuals, call flows, scripting, documentation standards, and quality control processes; execute policies and procedures consistently so every prospective student receives an excellent experience.
• Maintain industry-standard knowledge of recruiting best practices and tailor them to the identity of Charis Bible College to ensure workflows and training remain aligned and effective.
• Lead and train the Student Recruiting Team to conduct tours, open houses, and other recruiting events for prospective students.
• Create hiring and training timelines so new specialists are ramped before peak seasons, including cross-training plans and coverage maps; recruit and train interns and volunteers as needed.
• Cross-train with the Office of Admissions to assist in applicant processing during peak application periods.
• Collaborate with the Enrollment team throughout the student journey to encourage students to continue with Charis through graduation and beyond.
• Perform other duties as assigned.