Technical SEO Executive

About Us:
tossdown is a SaaS company offering e-commerce and digital marketing solutions tailored to the food industry. We work with food businesses to build e-commerce websites, mobile apps, and deliver impactful digital marketing strategies. Our mission is to help food brands grow by enhancing their online presence and driving sales growth.

Job Description

• Conduct comprehensive research to identify market trends and analyze competitor strategies, leveraging insights to inform our SEO approach.
• Utilize industry-leading tools to identify relevant keywords and phrases, optimizing website content to enhance search engine visibility.
• Implement on-page optimization techniques, including meta tags, headings, and other elements, to improve search engine rankings.
• Execute off-site optimization strategies through content marketing initiatives, fostering relationships with authoritative websites to build high-quality backlinks.
• Utilize SEO tools such as Google Analytics, Google Search Console, Ahrefs, SemRush, and Moz to track website performance, analyze key metrics, and identify areas for improvement.
• Generate regular reports to assess the effectiveness of SEO efforts, providing actionable insights and recommendations for continuous optimization.
• Stay abreast of industry developments, algorithm updates, and emerging trends in search engine optimization, applying new strategies to drive optimal results.

Requirements

• Bachelor's degree in Marketing, Business (minimum).
• Prior experience in SEO and digital marketing.
• Understanding of search engine optimization principles and techniques.
• Familiarity with SEO tools such as Google Analytics, Google Search Console, and keyword research tools.
• Basic knowledge of HTML, CSS, and website development.
• Excellent analytical and problem-solving skills.
• Strong written and verbal communication skills.
• Ability to work both independently and collaboratively within a team.

Job Type: Full-time

Pay: Rs100,000.00 - Rs135,000.00 per month

Work Location: In person