Tiktok Shop & Live Operation Executive

Job Description

We are looking for a highly organised and proactive TikTok Shop & LIVE Operations Executive to manage the backend operations of TikTok LIVE sessions for international brands, primarily in the UK or USA. This role is focused on ensuring every LIVE runs smoothly from behind the scenes by handling product management, LIVE moderation, reporting, creator coordination, and operational support.

The ideal candidate has hands-on experience managing UK/USA TikTok Shops, working with international influencers, and communicating professionally in fluent English.

Key ResponsibilitiesTikTok LIVE Backend Operations

• Manage all backend operations during TikTok LIVE sessions.
• Prepare LIVE events by setting up products, offers, vouchers, bundles, and promotional campaigns.
• Pin products and update promotional offers throughout LIVE sessions.
• Monitor LIVE chat, answer customer queries, and escalate issues when required.
• Coordinate with LIVE hosts to ensure smooth session flow.
• Track LIVE performance, identify issues, and provide real-time operational support.
• Ensure all LIVE sessions follow TikTok Shop policies and platform guidelines.

TikTok Shop Operations

• Manage product listings, pricing, inventory, promotions, and product availability.
• Maintain excellent Shop Health and resolve operational issues promptly.
• Process product sample requests and coordinate fulfilment.
• Monitor orders, cancellations, returns, and customer-related issues.
• Ensure all shop information remains accurate and compliant.

Influencer & Affiliate Management

• Communicate professionally with UK and USA influencers and affiliates.
• Recruit, onboard, and support TikTok creators through the Affiliate Marketplace.
• Coordinate product samples and campaign requirements.
• Build and maintain strong relationships with creators.
• Monitor affiliate performance and prepare performance reports.
• Follow up with influencers regarding campaign progress and content delivery.

Reporting & Performance Analysis

• Prepare detailed daily, weekly, and monthly reports.
• Track LIVE KPIs including:
• GMV (Gross Merchandise Value)
• Orders
• Conversion Rate
• Viewer Engagement
• Average Watch Time
• Product Click-Through Rate
• Analyse campaign and LIVE performance and provide actionable insights.
• Maintain organised operational records using Google Sheets/Excel.

Requirements

• Proven experience managing TikTok Shop operations for UK and/or USA brands is mandatory.
• Experience managing the backend operations of TikTok LIVE sessions.
• Experience communicating and coordinating with international influencers and affiliates.
• Fluent spoken and written English is mandatory.
• Excellent communication and interpersonal skills.
• Strong multitasking and organisational abilities.
• Ability to work independently during UK evening/night shifts.
• Strong analytical and reporting skills.
• Reliable high-speed internet with backup connectivity (if applicable).

Preferred Skills

• Experience with TikTok Shop Seller Centre.
• TikTok Affiliate Marketplace experience.
• TikTok LIVE Studio / OBS.
• Canva.
• Google Sheets / Microsoft Excel.
• Understanding of eCommerce operations and TikTok Shop compliance.

Performance Metrics

• Successful execution of TikTok LIVE backend operations.
• Shop Health and Compliance Score.
• LIVE GMV, Orders, and Conversion Rate.
• Accuracy and timeliness of reporting.
• Affiliate recruitment and performance.
• Influencer communication and campaign success.
• Operational efficiency during LIVE sessions.

Work Schedule

• Full-time onsite job, 12:30 pm to 09:30 pm

Work Location

• Gulberg 3, Lahore

This role is ideal for someone with international TikTok Shop experience who excels at backend LIVE operations, influencer communication, reporting, and ensuring every LIVE session runs seamlessly while supporting UK and USA brands.

Work Location: In person