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Enhance product visibility and maximise offer performance across the entire network.
Define and implement the Visual Merchandising strategy in collaboration with product marketing, business planning, and commercial teams.
Assess the specific characteristics and clientele of each boutique to design VM customized plans & initiatives.
Implement international concepts for exterior windows and internal showcases for boutiques, pop-ups, and watch specialists.
Develop specific decors and bespoke windows for significant local events and celebrations.
Deliver leadership and training programs to enhance the skills of the boutique VM community.
Lead the VM community, providing functional guidance and support.
Develop comprehensive guidelines for retail teams, empowering them to take ownership of VM within their boutiques.
Manage and oversee the Visual Merchandising budget, ensuring efficient allocation of spendings.
Collaborate with finance and other relevant departments to ensure accuracy in budget management.
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