Web Developer – Marketing Focused (Part Time)

Job description

About the RoleWe’re looking for a skilled and proactive Web Developer to join our team and manage all web-related needs. You’ll own the website experience, handling landing pages, performance improvements, A/B tests, SEO fixes, analytics integrations, and marketing automation.

Responsibilities:

• Manage and maintain our current WordPress website
• Create, update, and optimize landing pages for campaigns and product features
• Implement SEO best practices and fix crawl/indexing issues based on SEO audits
• Support A/B testing, tracking pixels, and conversion rate optimization (CRO)
• Collaborate with the content and design teams to ensure seamless integration
• Monitor and improve website performance, load speed, and responsiveness
• Integrate third-party tools (HubSpot, Hotjar, Google Analytics, LinkedIn, etc.)
• Troubleshoot and resolve website issues in a timely manner
• Collaborate with design, content, and branding teams to build a new, scalable, and high-performing website
• Ensure a mobile-first, accessible, SEO-optimized web experience
• Manage hosting, deployment, and domain infrastructure if required

Qualifications:

Must-Have:

• experience in front-end or full-stack web development
• Strong experience with WordPress (both CMS and custom development)
• Solid grasp of HTML, CSS, JavaScript, and responsive design
• Experience working with SEO tools
• Familiarity with Google Analytics, Tag Manager, and CRM tools (like HubSpot)
• Experience creating and optimizing marketing landing pages
• Ability to work in a fast-paced, marketing-driven environment
• UI/UX sensitivity and ability to translate Figma or design files into working pages
• Knowledge of website performance optimization tools

Soft Skills:

• Detail-oriented and structured
• Fast learner and independent executor
• Strong communicator who can work cross-functionally
• Problem solver with a proactive mindset
• Open to feedback and iteration

Why Join Penny?
Penny is a fast-growing B2B SaaS company transforming procurement for organizations globally. You’ll join a collaborative, high-impact team where your work directly shapes our marketing performance, user experience, and long-term digital presence. This is your opportunity to contribute to a product that’s making real change in an essential business function.

Job Type: Part-time