Admission Team Head/Marketing

Job Description :

Location: Coimbatore, Tamil Nadu
Institution: Firebird Institute of Research in Management
Compensation: Best in the Industry + Performance-linked Incentives
Employment Type: Full-time, Senior Leadership Role

About Firebird Institute of Research in Management

Firebird Institute of Research in Management is one of India’s premier B-Schools, offering an AICTE-approved PGDM Program and an International MBA in collaboration with Multimedia University, Malaysia. With strong industry connect, global partnerships, and emphasis on experiential learning, Firebird is committed to nurturing future-ready leaders.

Position Overview

The Senior Manager (Admissions) will head the admissions vertical, directly reporting to the Director. This role demands a strategic and hands-on leader who can guide and monitor the Team Leaders and Telecallers, design and execute admission strategies, and ensure maximum conversions.

The candidate will be the admission captain – building the roadmap, motivating the team, and delivering successful intake for the PGDM program.

Key ResponsibilitiesLeadership & Team Management

• Lead, mentor, and supervise Team Leaders and Telecallers across the admissions function.
• Set daily, weekly, and monthly performance goals for the admissions team.
• Conduct regular training, performance reviews, and motivation sessions for team members.
• Ensure smooth communication between marketing, counseling, and admissions teams.

Admissions Strategy & Execution

• Develop and execute the annual admissions plan aligned with institutional goals.
• Monitor lead generation activities from various channels (digital, offline, events, referrals).
• Track lead conversion ratios, ensuring targets are met or exceeded.
• Manage end-to-end student admission journey: inquiry → counseling → follow-up → enrollment.
• Create strong student engagement strategies (counseling sessions, open house, webinars, campus tours).

Collaboration & Reporting

• Work closely with the Digital Marketing Head to optimize campaigns for admissions.
• Collaborate with academic teams for effective counseling on specializations and career prospects.
• Submit regular reports on leads, follow-ups, conversions, and ROI of admission drives.
• Recommend data-driven improvements in the admission funnel.

Qualifications & Skills

• Postgraduate in Management, Marketing, HR, or related field (MBA/PGDM preferred).
• Minimum 8–12 years of experience in admissions/education management, with at least 3 years in a leadership role.
• Proven track record in student recruitment and admissions strategy.
• Strong leadership, motivational, and team-handling skills.
• Excellent communication and interpersonal skills.
• Tech-savvy, familiar with CRM/ERP platforms for admissions.
• Multilingual ability (English, Tamil, Hindi; other languages an advantage).

Why Join Firebird?

• Lead the flagship PGDM admissions team at one of India’s most dynamic B-Schools.
• Attractive salary package + incentives for achieving admission milestones.
• High-visibility leadership role with direct reporting to Director.
• Career growth opportunities within Firebird’s expanding education ecosystem.

How to Apply / Get Connected
Send your resume with contact details to:

• HR Department – hr@firebird.ac.in | +91 93634 96148
• Director, Firebird Institute – director@firebird.ac.in | +91 99009 36467

Job Type: Full-time

Pay: From ₹50,000.00 per month

Work Location: In person