About Daraz
Founded in 2015, Daraz is South Asia’s leading e-commerce platform in Pakistan, Bangladesh, Sri Lanka, Nepal and Myanmar. It empowers more than 100,000 active sellers with world-class marketplace technology to reach the fast-growing consumer class in a region of 500 million people. Through Daraz Express and Daraz Pay, it operates the most efficient and digitalized logistics and payments infrastructure in its markets. Daraz’ vision is to be a champion of South Asia serving 100 million customers and businesses by 2030
For more information, please visit
www.daraz.com.
Job Summary
This role will be responsible for driving the growth and optimization of Daraz’s affiliate ecosystem through strategic campaign execution, influencer partnerships, tier-based performance management, and scalable process improvement. The position will play a key role in delivering GMV impact during mega campaigns while ensuring partner engagement, compliance, and operational efficiency.
Key Responsibilities
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Lead execution of affiliate marketing strategies across major commercial events and seasonal mega campaigns.
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Identify, onboard, and manage KOLs/influencers through barter collaborations to deliver conversion-focused promotional content.
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Conduct post-campaign performance reviews, benchmarking results against historical trends and year-over-year growth.
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Monitor daily category performance, top-selling products, and cost metrics such as CPO to optimize affiliate efficiency.
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Manage tier-based affiliate segments and deploy customized bonus and incentive structures aligned with partner capacity.
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Act as the primary liaison for affiliate financial queries, including payment cycles, SLAs, and partner support processes.
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Drive partner activation through community engagement initiatives such as webinars, training sessions, and affiliate communication channels.
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Ensure traffic quality and compliance by auditing irregular patterns and proactively mitigating fraud risks.
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Collaborate with internal Commercial and Marketing teams to align affiliate pushes with stock availability and priority brand launches.
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Develop scalable onboarding resources, templates, and automation tools to support the growing affiliate base.
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Track and optimize key KPIs including GMV contribution, DAU, CVR, and overall budget efficiency.
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Support affiliate acquisition by scouting and onboarding new high-potential creators and partners.
Job Requirements
Required Skills/Abilities:
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Education: Minimum Bachelor’s Degree
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Experience: 0-1 year of relevant experience in Affiliate Marketing, Influencer Partnerships, Growth, or Performance Marketing
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Strong understanding of e-commerce performance metrics (GMV, CVR, CPO, DAU)
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Analytical mindset with strong reporting, benchmarking, and optimization skills
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Excellent stakeholder management, communication, and cross-functional collaboration ability
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Highly adaptable in a fast-paced, high-growth environment
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Experience in fraud prevention, traffic monitoring, or partner compliance is a plus
What We Offer
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International working environment in a start-up setting, and a unique opportunity to learn from the best in e-commerce (Alibaba Group)
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A platform to learn from Alibaba's world-leading ecosystem
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Rigorous training and exposure in team management, leadership, business analytics, and operations
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An opportunity to train the next generation of business leaders in the e-commerce industry
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Competitive salary and incentive package