Amazon Listing Optimization & Conversion Specialist

We’re hiring a Product Manager – Amazon Listing Optimization Specialist to own listing performance and maximize conversion rates across our Amazon brands. This role is laser-focused on turning product pages into high-performing assets that rank, attract clicks, and drive sales. You’ll blend product/brand management with deep optimization expertise, ensuring every detail of the listing is built to convert and outperform competitors.

What You’ll Do

Listing Optimization (Core Focus)

• Audit, rewrite, and optimize listings to increase CTR and conversion.
• Build compelling titles, bullet points, and descriptions that rank and sell.
• Partner with the graphics team to create main images, infographics, and A+ content that drive clicks and conversions.
• Use AI tools for faster, higher-quality listing rewrites and image editing.
• Run A/B testing with Amazon Experiments (titles, images, pricing) to find proven winners.
• Validate creative decisions with customer polls (PickFu, Intellivy).

Competitor & Market Analysis

• Reverse engineer top-performing competitor listings to uncover their strategies.
• Spot gaps in the market and position our products for differentiation.
• Use keyword and market intelligence tools (DataDive, ScaleInsight, SellerSprite) to extract opportunities.
• Stay ahead of category and consumer trends to anticipate shifts in customer behavior.

Product/Brand Management

• Manage product lifecycle from launch to maturity with a focus on profitability and branding.
• Coordinate with supply chain and marketing to ensure listings stay live and promotions are executed.
• Track performance metrics: CVR, CTR, TACOS, profitability per SKU, and review scores.

Analytics & Insights

• Leverage Amazon Brand Analytics, Search Query Performance, and 3rd-party tools to identify growth levers.
• Turn raw data into clear strategies that improve rankings, reduce returns, and boost customer satisfaction.
• Present insights and results to leadership with clear recommendations for growth.

What You Bring

• Proven Amazon FBA experience with a strong record of improving conversion rates and rankings.
• Deep knowledge of Seller Central, Brand Analytics, and listing intelligence tools (DataDive, ScaleInsight, SellerSprite).
• Expertise with polling/validation platforms (PickFu, Intellivy).
• Hands-on skills with AI-driven copywriting and image enhancement.
• Conversion-focused mindset with an instinct for what drives buyers to act.
• Balance of analytical rigor and creative storytelling.
• Strong organizational and project management ability to manage multiple listings and deadlines.

Nice to Have

• Experience with Amazon PPC and connecting ad data to organic performance.
• Background in conversion-driven copywriting.
• Brand management experience across multi-SKU portfolios.

Job Type: Full-time

Pay: Rs150,000.00 - Rs400,000.00 per month

Work Location: Remote