Assistant Brand Manager

Job description:

Job Purpose

Assist in the execution of brand strategies, campaigns, and initiatives to drive growth, maintain brand consistency, and support the development of the category/brand. Collaborate cross-functionally and with external partners to ensure smooth implementation of marketing and digital activities.

Key Accountabilities

• Brand Strategy Support: Assist in developing and executing brand strategies, including product positioning, pricing, and promotional plans. Support category portfolio management to ensure visibility and consistency.

• Campaign Execution: Coordinate marketing campaigns and brand initiatives, ensuring adherence to brand guidelines across all channels.

• Market Insights: Conduct market and consumer research, monitor competitors, and provide insights to support strategic decisions.

• Brand Activations & Events: Assist in planning and executing activations, events, and experiential marketing activities, ensuring seamless delivery.

• Procurement & Vendor Management: Support sourcing and coordination with suppliers and vendors for marketing materials and promotional items.

• Digital Marketing: Contribute to social media, website, and digital campaigns. Assist in content creation and performance tracking to optimize engagement.

• Agency Coordination: Liaise with creative and marketing agencies for campaign execution, content development, and brand compliance.

• Cross-Functional Collaboration: Partner with sales, product, and digital teams to ensure alignment and smooth campaign execution.

• Reporting & Budgeting: Prepare performance reports and support brand budget tracking under the supervision of the Brand Manager.

What We’re Looking For

• Education: Bachelor’s degree in Marketing, Business Administration, or a related field.

• Experience: 3–5 years of experience in brand marketing, product marketing, or related functions.

• Languages: Proficiency in both Arabic and English (spoken and written) at an advanced level .

What Sets Us Apart

• Career Growth & Learning Structured training programs, mentorship, and opportunities for cross-functional development.
• Meaningful Work Contribute to initiatives that support food security, sustainability, and digital transformation.
• Be part of an inclusive, uplifting workplace where your ideas matter, teamwork thrives, and a positive culture inspires everyone to succeed together.
• Competitive salary, comprehensive medical and life insurance, health benefits, and programs that support work-life balance.
• Innovation & Impact Access to advanced technology, process automation, and modern operations that drive operational excellence.