Assistant Manager - Digital Marketing

Shamal Holding is a diversified investment firm that cultivates the extraordinary. Born in Dubai, we curate a unique portfolio of extraordinary investments, experiences and assets to generate meaningful outcomes. The investments we make are strategically chosen and thoughtfully nurtured, mirroring Dubai’s ambition, spirit and energy. As a global investor, asset owner and developer we utilise our resources, know-how and connections, to deliver long-term value, wherever we operate.

Digital Campaign Execution & Optimization

• Support planning and execution of integrated digital campaigns across paid media, CRM, SEO and SEM.
• Monitor campaign performance and proactively suggest optimizations to improve ROI and customer engagement.
• Collaborate with agencies and internal teams to ensure timely delivery and alignment with brand and business objectives.

Analytics & Reporting

• Build and maintain dashboards to track campaign performance, funnel metrics and customer behaviour.
• Translate data into actionable insights and present findings to senior stakeholders.
• Ensure accuracy of tracking and data integrity across platforms.

Platform & Martech Support

• Assist in managing digital platforms (web, mobile, CRM) with a focus on UX and performance.
• Support martech tool implementation and usage, ensuring platforms are leveraged effectively.
• Coordinate with IT and vendors on platform enhancements and troubleshooting.

Agency & Stakeholder Collaboration

• Act as a day-to-day contact for digital media agencies, ensuring alignment and accountability.
• Support cross-functional collaboration with brand, IT and agency teams to deliver cohesive digital experiences.

Budget & Performance Tracking

• Assist in managing digital budgets, ensuring efficient allocation and tracking of spend.
• Monitor ROI and provide recommendations for budget reallocation based on performance.

• A minimum of 5+ relevant years of experience.
• Bachelor's degree in Marketing or relevant field.
• Prior experience in a similar role agency or client side, as well as experience building effective multi-channel marketing strategies, including affiliate marketing, PPC, SEO, social media, and other digital channels.
• Experience in data analysis and reporting.
• Proven track record of scaling acquisition campaigns with a strong focus on ROl.
• Good project management skills.

For more information about Shamal, please visit our LinkedIn page: https://www.linkedin.com/company/shamalholding/

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