Biztech Associate (Marketing Automation)

The BizTech Associate  will support marketing automation and CRM integration efforts, working closely with the team to manage digital tools and ensure smooth processes. As a junior team member, you will assist with managing marketing workflows, tracking performance, and troubleshooting technical issues. The ideal candidate is eager to learn and grow, has a basic understanding of marketing technologies, and enjoys collaborating across teams.

Responsibilities

• Assist in managing and optimising marketing automation workflows using tools like HubSpot, ActiveCampaign, or Pardot.
• Support CRM integrations (e.g., Salesforce, HubSpot CRM) and help ensure data accuracy across platforms.
• Help build and execute email marketing campaigns, lead nurturing workflows, and segmentation strategies.
• Assist in tracking campaign performance and generating dashboard reports.
• Work with marketing, sales, and product teams to identify opportunities for process improvements using technology.
• Troubleshoot and resolve basic technical issues related to marketing automation and CRM systems.
• Help document and support the implementation of new MarTech tools, including user training.

Qualifications

• Bachelor’s degree in Computer Science, Business Technology, or a related field. 
• 6+ months of experience in marketing automation or business technology roles.
• Working knowledge of at least one marketing automation tool (e.g., HubSpot, GHL, ActiveCampaign)
• Familiarity with CRM systems, Google Analytics, and data visualization tools (e.g., Looker Studio, Power BI)
• Strong analytical skills and attention to detail.
• Basic understanding of HTML/CSS or API integrations (a plus)
• Excellent communication and problem-solving skills.

Note: Apply only if you are willing to work in the given working hours onsite. Thank you!

Timings: 5pm till 2am (Onsite)

Location: DHA Phase 8, Lahore