BRAND CREATIVE DESIGNER

Location: Dalton, Georgia
Job Type: Contract to Perm
Compensation Range: $35 - 40 per hour

Our client is seeking a talented Brand Creative Designer with expertise in graphic design, visual design for web and social, art direction, and a strong focus on content creation for product launches across carpet and hard surface flooring categories. This role will bring the brand's vision to life through compelling visuals and storytelling across all channels. You will work collaboratively across marketing, product, and sales teams to create cohesive, meaningful experiences that connect with all our customer segments and channels.

Responsibilities:
Graphic Design:

• Create high-impact, on-brand visual assets for print, digital, advertising, packaging, and merchandising materials.

Web and Social Visual Design:

• Design engaging digital content for websites, landing pages, email marketing, and social media platforms (Instagram, Pinterest, LinkedIn).

Art Direction:

• Work with external agencies, photographers, stylists, and videographers to develop creative assets for campaigns, product launches, and brand initiatives.
• Collaborate on photo and video shoots, ensuring brand aesthetic and product details are captured thoughtfully.

Product Launch Support:

• Concept and execute creative materials and campaigns supporting carpet and hard surface product introductions.
• Partner with product and marketing teams to build launch toolkits (samples, lookbooks, brochures, digital ads, sales enablement assets).

Content Creation and Storytelling:

• Translate product features, craftsmanship, sustainability initiatives, and design inspiration into rich visual narratives that resonate with target audiences.

Brand Consistency:

• Uphold brand standards and help evolve visual identity to remain fresh, premium, and relevant.

Trend Awareness:

• Stay current on design, home interiors, and digital trends to infuse fresh thinking into brand creative.

Qualifications:

• Bachelor's degree in Graphic Design, Visual Communications, Fine Arts, or related field.
• 5+ years of experience in graphic design, art direction, and visual design roles, preferably in luxury, interiors, consumer goods, or flooring industries.
• Expertise in Adobe Creative Suite (strong InDesign proficiency is a must have).
• Experience designing for web, mobile, and social media platforms.
• Knowledge of photography direction, styling, and working with creative production teams.
• Experience with CMS platforms (e.g., WordPress) and basic understanding of UX/UI principles is a plus. Passion for craftsmanship, design, and the home industry preferred.

JOBID: 032026-127024
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Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.

At Cella, a randstad digital company, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact HRsupport@randstadusa.com.

Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Cella by randstad digital offers a comprehensive benefits package, including: medical, prescription, dental, vision, AD&D, and life insurance offerings, short-term disability, and a 401K plan (all benefits are based on eligibility).

This posting is open for thirty (30) days.