Brand Manager

We are looking for a Brand Manager to lead brand growth, drive consumer understanding, and manage cross-functional projects that deliver strong business results. The ideal candidate has hands-on experience in FMCG, strong analytical capabilities, and a proven track record in managing innovation and renovation projects.

Key Responsibilities

• Lead brand strategies and annual plans to drive growth and market share.
• Build deep consumer understanding using research tools and insights to define target segments.
• Recommend and manage consumer research studies based on business needs; participate in U&A or similar quantitative projects.
• Conduct in-depth analysis of retail audit data to identify opportunities and performance gaps.
• Manage innovation and renovation projects from ideation to launch.
• Analyze product P&L, monitor profitability, and recommend actions to optimize performance.
• Work closely with cross-functional teams (Sales, Trade Marketing, Supply Chain, Finance, R&D).
• Prepare brand performance reports and provide clear recommendations.
• Handle multiple projects simultaneously with strong project management discipline.
• Present strategies, insights, and results to senior management with clarity and impact.

Requirements

• 4–6 years of experience in Brand Management within FMCG.
• Bachelor’s degree; Business Administration preferred.
• Strong consumer understanding and experience using research insights.
• Strong analytical skills with proficiency in analyzing retail audit.
• Excellent communication, presentation, and leadership skills.
• Strong project management and cross-functional coordination capabilities.