Business Development Representative

Job Title: Business Development Representative (BDR)

Location: Remote
Department: Business Development
Reports To: Director of Business Development

Role Overview

We are seeking a highly motivated and strategic Business Development Representative (BDR) to drive top-of-funnel pipeline growth. This role is responsible for outbound prospecting—primarily through cold calling—to engage marketing and event professionals and schedule qualified meetings for our sales team.

The ideal candidate is confident on the phone, thrives in a high-activity environment, and is energized by turning cold outreach into meaningful conversations.

Key Responsibilities

• Conduct high-volume, multi-threaded outbound prospecting (calls, emails, LinkedIn) to generate new sales opportunities
• Cold call prospective clients to introduce our trade show exhibit solutions
• Execute strategic prospecting based on events, accounts, industries, and campaigns
• Identify and engage multiple stakeholders and key decision-makers
• Navigate objections and uncover pain points effectively to create meaningful conversations
• Qualify leads based on defined criteria (budget, authority, need, timeline)
• Schedule high quality discovery meetings for sales team
• Maintain accurate activity tracking and pipeline updates in CRM(Dynamics and Salesloft)
• Collaborate with sales and marketing teams to refine messaging, targeting, and outreach strategies
• Consistently meet or exceed activity and meeting-setting targets

Success Metrics (KPIs)

• Daily/weekly call volume
• Weekly/monthly lead volume
• Meetings booked per month
• Qualified opportunities created
Conversion rate from call
• meeting
• Pipeline contribution

Qualifications

• 1–3 years of experience in sales, business development, or customer-facing roles (preferred but notrequired)
• Strong verbal communication and objection-handling skills
• Comfortable making cold calls and handling rejection
• Highly organized with strong follow-up discipline
• Self-motivated with a competitive, goal-oriented mindset
• Experience with MS Dynamics and Salesloft is a plus

This position is eligible for a variable commission, based on qualified opportunities generated and pipeline contribution.