Business Director - Media

Starcom is a world-renowned media communications agency that architects connected human experiences to create value through precision marketing, content, and technology solutions. With more than 5,000 employees worldwide, Starcom partners with leading brands such as Samsung, Stellantis, VISA, and McDonald's. It is part of Publicis Media, which includes Zenith, Spark Foundry, and Digitas.

Overview

The Business Director - Media is a strategic leader responsible for driving growth across multiple clients and industries by shaping media strategies and identifying new business opportunities. The ideal candidate will have a proven track record in business growth, client relationship management, and team mentorship, ensuring media strategies align with broader business objectives.

Responsibilities Main Tasks :

• Technical & Product : Ability to understand client requirements, manage expectations, and devise media plans aligned with client goals. Acts as a consultant, collaborates across departments, understands Publicis Media products, and maintains industry knowledge. Proficient in digital media, media tools, and legal regulations. Leads by example, mentors teams, and ensures high-quality output.
• Business Acumen & Operational Efficiency : Manages multiple projects and stakeholders, oversees budgets, develops strategies, and maintains client and vendor relationships. Ensures operational efficiency and contributes to company initiatives.
• Innovative & Analytical Mindset : Thinks strategically and creatively, identifies opportunities, and develops solutions. Excels in communication, negotiation, problem-solving, and influencing stakeholders. Builds long-term strategies and fosters team growth.
• Self : Demonstrates agility, ownership, resilience, ethics, and decision-making capabilities. Promotes wellbeing and adapts to changing circumstances.

Qualifications

• Minimum of 10 years in media planning or related roles.
• Proven leadership and management skills.
• Digital certifications on major platforms (Meta, Google, Snap Chat, Twitter, TikTok) and understanding of industry trends such as commerce, Metaverse, NFTs.

Additional information: Reference Numbers: R-2253, P-2537. J-18808-Ljbffr