Communication and Marketing Specialist

Location: Cleveland Ohio, Downtown

Job Summary:

We are seeking a creative, detail-oriented, and results-driven Marketing and Communications Specialist to manage and enhance our brand messaging, marketing campaigns, and internal/external communications. This role requires excellent communication skills, strategic thinking, and a strong understanding of digital and traditional marketing channels.

Key Responsibilities:

Marketing Duties:

• Develop, implement, and manage marketing campaigns to promote the organization’s products or services.
• Conduct market research and analyze trends to identify new marketing opportunities.
• Coordinate with designers and vendors for promotional materials and ensure brand consistency.
• Monitor and report on campaign performance metrics (ROI, engagement, reach, etc.).
• Manage the content and updates of websites, blogs, and social media platforms.

Communications Duties:

• Craft compelling content for press releases, newsletters, internal announcements, and promotional materials.
• Act as the liaison between the company and media outlets; coordinate interviews and press opportunities.
• Support crisis communication strategies and ensure alignment with the company’s voice.
• Maintain internal communication channels and support employee engagement efforts.
• Help manage communication calendars and ensure timely delivery of key messages.
• Monitor and deliver messages to employees based on milestones of anniversaries, goals, and service production.

Requirements:

• 1 year of experience in a similar marketing/communications role.
• Excellent written and verbal communication skills.
• Strong knowledge of marketing tools, social media platforms, and content management systems (e.g., WordPress, HubSpot, Mailchimp).
• Proficiency in design and media tools is a plus (e.g., Adobe Creative Suite, Canva).
• Experience with all social media platforms, algorithms, posting times for views, advertising, financial impact from advertising
• Strong organizational and project management skills.
• Ability to work both independently and collaboratively in a fast-paced environment.

Preferred Qualifications:

• Experience with SEO/SEM, Google Analytics, and email marketing software.
• Familiarity with branding and storytelling techniques.
• Ability to adapt messaging for diverse audiences and channels.
• Bachelor’s degree in Marketing, Communications, Public Relations, or a related field.