Public Strategies Overview

Public Strategies is a dynamic professional services firm with more than 35 years of experience delivering innovative communications, consulting, technology, events, and project management solutions. Our collaborative team of problem solvers, creatives, technologists, trainers, communicators, and change agents is committed to doing good well.

Serving private sector, government, and nonprofit clients nationwide, Public Strategies delivers award-winning products and experiences. Public Strategies has also pioneered nationally respected human services programs supporting low-income and other vulnerable populations. Through our integrated initiatives (including One Set Studio, our cutting-edge virtual production space, and NextThought, our e-learning initiative) we elevate storytelling, training, videos, and immersive experiences for leading national brands.

Position Summary

The Content Development Senior Specialist is a member of the Comprehensive Services Team within the Family Services Division and reports to the Manager of Comprehensive Services.

The Comprehensive Services Team is responsible for delivering flexible, system-based approaches that can be adapted to diverse human services populations and needs, while maintaining consistent quality across programs and contracts.

In this role, the Content Development Senior Specialist plays a key part in developing, curating, and managing dynamic content across multiple platforms. The position focuses on creating compelling, strategic content that aligns with contract deliverables and organizational goals, while enhancing audience engagement through adult learning principles and instructional design.

This role also supports the organization’s visibility by ensuring all content is purposeful, engaging, and impactful, contributing to the achievement of broader organizational objectives.

Essential Job Functions

• Conduct detailed audits of current training materials to identify gaps or inconsistencies, and collaborate with stakeholders to understand strategic objectives, thus ensuring content alignment.
• Develop and create high-quality content for in-person and online training programs, workshops, and digital resource sharing that meet the needs of diverse audiences.
• Collaborate with subject matter experts to ensure content accuracy and relevance.
• Develop and execute content strategies that align with company goals and target audience interests.
• Monitor content performance metrics to optimize and refine content strategies.
• Stay updated on industry trends and incorporate relevant topics into content creation.
• Assess existing training content and revise to ensure consistency of content quality and strategy
• Provide back-up facilitation for in-person and virtual trainings, ensuring continuity of delivery and a consistent, high-quality learning experience.
• Ensure all training content meets accessibility standards and best practices, promoting inclusive design and usability for diverse audiences.
• Utilize the Learning Management System (LMS) to support content design, delivery, and tracking, optimizing the learner experience and inform continuous improvement.
• Edit, proofread, and improve content created by other team members.
• Ensure all content is consistent with brand guidelines and company standards.
• Other duties as assigned

Education/Training

• Bachelor’s degree in Sociology, Social Work, Family and Child Studies, Marriage and Family Studies, or a related field, required

Experience

• Demonstrated direct service experience in case management, including conducting assessments, developing and implementing service plans, and monitoring client progress.
• At least two years of experience in content development or a related role.
• Proven ability to design and deliver engaging training content for human services professionals.

Skills, Knowledge, and Abilities

• Exceptional writing, editing, and proofreading skills.
• Hands-on experience with Content Management Systems (e.g. WordPress).
• Ability to create compelling multimedia content.
• Excellent communication and interpersonal skills.
• Ability to work independently and collaboratively in a fast-paced environment.
• Strong organizational skills and attention to detail.
• Hold a strong commitment to the effective delivery of human services.
• Must be proficient in Microsoft Office, including but not limited to Excel, Word, PowerPoint and Outlook
• Demonstrate strong judgement and integrity while adapting quickly to change, coupled with creative problem-solving skills and innovative thinking.

Essential Physical Requirements

Sufficient mobility and strength to move about the facility. Ability to be mobile throughout the community.