Content Manager

Overview
We are seeking a dynamic and innovative Content Manager to lead the development, execution, and optimization of our content strategies across multiple platforms. In this role, you will harness your creativity and technical expertise to craft compelling content that engages audiences, enhances brand visibility, and drives business growth. Your passion for storytelling combined with your mastery of digital tools will ensure our content remains fresh, relevant, and impactful. This paid position offers an exciting opportunity to shape our brand voice and elevate our digital presence through strategic content management.

Responsibilities

• Develop and implement comprehensive content strategies aligned with marketing goals and target audiences
• Manage and oversee content creation across websites, social media channels, email campaigns, blogs, white papers, and e-commerce platforms
• Utilize SEO best practices and keyword research techniques to optimize content for search engine rankings
• Collaborate with designers and videographers to produce high-quality visual content using Adobe Creative Suite, Photoshop, video editing tools, and photography skills
• Maintain and update content management systems such as WordPress, ensuring consistency in branding and messaging
• Edit and proofread all content to ensure clarity, accuracy, and adherence to brand standards
• Monitor website analytics using Google Analytics and other tools to assess content performance and inform future strategies
• Coordinate social media marketing efforts including scheduling posts, engaging with followers, and analyzing engagement metrics
• Support marketing automation initiatives through email marketing campaigns and other digital marketing tactics
• Conduct HTML/CSS adjustments as needed to enhance website functionality and user experience

Experience

• Proven experience in content management or digital marketing roles with a strong portfolio of diverse content projects
• Expertise in SEO techniques, keyword research, and analytics tools such as Google Analytics
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator), video editing software, HTML/CSS coding skills
• Familiarity with WordPress or other content management systems for website updates and maintenance
• Strong copywriting skills with an eye for editing and storytelling that resonates with target audiences
• Experience managing social media platforms including scheduling tools, analytics, and paid advertising campaigns
• Knowledge of e-commerce platforms and digital marketing strategies including email marketing automation
• Ability to develop engaging visual content through photography or videography to support marketing campaigns
• Understanding of B2B marketing principles, white papers creation, and content marketing best practices

Join us as a Content Manager if you’re eager to craft compelling narratives that captivate audiences while leveraging cutting-edge digital tools. Bring your creativity, strategic thinking, and technical prowess to a role where your contributions will directly influence our brand’s success!

Pay: $57,745.06 - $69,542.44 per year

Benefits:

• Health insurance
• Paid time off

Work Location: In person