Content Manager

The Content Manager is responsible for executing the content strategy defined by the SMM Strategic Lead by producing high-quality, engaging, and brand-aligned written content across all digital platforms.

Key Responsibilities:

● Copywriting: Create compelling and persuasive copy for social media, campaigns, advertisements, websites, and marketing materials aligned with brand voice and objectives.

● Content Scripting: Develop structured scripts for video content, including educational, promotional, and brand storytelling formats.

● Caption Writing: Craft engaging, platform-optimized captions that drive engagement, conversions, and audience interaction.

● Editorial Calendar Management: Develop, maintain, and manage the content calendar in alignment with the monthly strategy provided by the SMM Strategic Lead.

● Reel & Short-Form Video Scripts: Write clear, creative, and conversion-focused scripts specifically for reels and short-form video content.

● Content Consistency: Ensure tone of voice, messaging, and brand positioning remain consistent across all platforms and content formats.

● Execute the content direction and strategy defined by the SMM Strategic Lead without deviation unless strategically approved.

● Collaborate with the Graphic Designer, Videographer, and Account Manager to ensure smooth content production and delivery.

● Revise content based on internal and client feedback while maintaining strategic integrity.

● Monitor content performance insights and suggest improvements to enhance engagement and effectiveness

Job Type: Full-time

Pay: AED6,000.00 - AED7,000.00 per month