Content Strategist

We are seeking a high-level Content Strategist to lead our brand’s narrative across digital and physical touchpoints. You will be responsible for planning, developing, and managing content that attracts, engages, and converts our target audience. You aren't just a writer; you are an architect of information.

### Core Responsibilities

• Strategy Development: Create long-term content roadmaps based on market research, audience personas, and business objectives.
• Content Governance: Establish and maintain brand voice, style guides, and quality standards across all departments.
• Audit & Gap Analysis: Regularly evaluate existing content to identify what’s working, what’s outdated, and what’s missing.
• SEO & Distribution: Optimize content for search engines and determine the best distribution channels (email, social, web, or paid).
• Cross-Functional Leadership: Collaborate with designers, video editors, and product managers to ensure a cohesive brand story.
• Performance Tracking: Use analytics tools to measure ROI, engagement rates, and conversion, adjusting the strategy based on data.

Job Types: Full-time, Permanent

Pay: ₹15,000.00 - ₹36,814.79 per month

Benefits:

• Commuter assistance
• Internet reimbursement
• Paid sick time

Work Location: In person