Copywriter - Freelance

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Description

We are looking for a Freelance Copywriter to join our team at Imagination New York. You will be responsible for copywriting for a number of experiential projects across our key client in the New York office, under the direction of the Strategy Lead and Creative Director.

You will be involved in writing copy for exceptional experiences across both digital and physical environments, working on a variety of projects for a globally recognized brand.

You’ll work within the multi-disciplinary creative team at Imagination New York, working alongside experienced designers and strategists. You will also collaborate with the extended Imagination teams across the USA and globally.

Key Responsibilities

Concept and craft copy for events, digital experiences, social content, video scripts, email communications
Translate strategic direction, briefs, and insights into strong creative ideas
Maintain and evolve a brand’s voice, tone, and narrative style
Partner closely with designers, art directors, strategists, and project managers
Participate in brainstorms and contribute original concepts
Edit and refine work for clarity, accuracy, and brand alignment
Ensure all copy meets legal, compliance, and accessibility requirements
Present work internally and occasionally to clients or stakeholders

Skills, Knowledge and Expertise

5+ years of copywriting experience in a creative agency or in-house
Exceptional writing, editing, and storytelling ability
Attention to detail, grammar, and brand consistency
Strong conceptual thinking and comfort with both long-form and short-form content
Good interpersonal skills and able to build relationships with strategists and creatives
Ability to interpret briefs and work from strategy
Ability to take feedback constructively and iterate quickly
A portfolio showcasing range, craft, and conceptual thinking
Educated to degree level or with equivalent experience

Benefits

What we can offer you:

Work with a state-of-the-art product and deliver it to exciting and innovative brands
A fun, engaging work culture
Be part of a mission-driven team that values agility, integrity, and excellence
Opportunity to contribute to large-scale, high-impact projects from day one

About Imagination

‎Imagination:
Imagination is The Original Experience Design Agency. Founded over 50 years ago, we apply the power of our collective imagination to creative, commercial, and cultural challenges, creating experiences that move people. We specialise in Consulting, Destinations, Content and Live Events.

We have 13 global studios worldwide, united by a deep understanding of what moves people on a human level, and a determinedly independent spirit. Imagination was officially certified as a Newsweek Most Loved Workplace® 2023.

Our clients include Major League Baseball, Visa, Amazon, Ford, LVMH, Harley-Davidson, and Google.

For more information, please visit imagination.com or follow @imaginationglbl on social.

Our Beliefs and Behaviours:
We have identified four foundational beliefs that underpin Imagination. More powerful than generic corporate values, they motivate us to act, to foster the behaviours that lead to success:

We believe curiosity is the root of original insights and ideas... so we look at the world with fresh eyes, we experiment, invent and up-end conventions.

We believe rigour results in better choices... so we ask precise, provocative questions.

We believe bravery tames the unknown... so we demand ambition, confident that together we can meet ‘never been done before challenges’.

We believe respect builds stronger teams and continued success... so we recognise the uniqueness and unique potential in each individual, we are accountable to each other, we play as a team.

Global Inclusivity Statement:

At Imagination we value diversity, equity and inclusion as principles that make us stronger, more innovative and more creative as an organisation.

As a team and a business we know that creativity thrives in teams and organisations that comprise diverse groups of people, embracing diverse perspectives, where people feel able to share their whole selves.

That’s why we are committed to fostering an environment where every individual, regardless of race, religion, gender identity, age, sexual orientation, disability, veteran status, neurodiversity, socio-economic background, or indigenous identity, feels valued, respected, and empowered to succeed.

Our Beliefs and Behaviours

By living our core behaviours, being curious, rigorous, brave and respectful, we remain dedicated to building a workplace and a world where everyone is seen, heard, and has the opportunity to thrive.

Curiosity sparks innovation - We seek out diverse perspectives, challenge assumptions, and embrace new ways of thinking.

Rigour ensures impact - We approach our work with discipline and dedication, ensuring that these beliefs are not just words, but lived experiences.

Bravery stands up for what’s right - We confront biases and advocate for progress.

Respect is fundamental - We foster and encourage open dialogue and challenge ideas constructively.

Our Commitment

We expect our team to actively foster a safe, empowering, and inclusive culture. Our commitment extends beyond our workforce to our partners and suppliers, who we hold to the same standards of inclusivity and non-discrimination.

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