Creative Content Specialist

About Luma Labs

We are a new skincare startup based in Lahore. We combine nature with data to solve real skin problems. We are looking for a creative storyteller who can build our brand’s visual identity from the ground up.

Role Overview

You will be the voice and eyes of Luma Labs. Your main job is to create high-quality video content that educates and excites our customers. You will shoot products, edit videos, and manage our social media presence. We need someone who understands "aesthetic" but also knows how to sell a story.

Key Responsibilities

• Video Production and Posts Design (Shooting & Editing): You will conceptualize, shoot, and edit Reels/TikToks. You must be skilled in mobile videography, lighting, and editing (using CapCut, VN, or Premiere Pro) along with some skills in Photoshop, Canva and image editing.
  

• Visual Storytelling: You will translate technical product details into interesting stories. You need to explain why a product works in a way that makes people stop scrolling.
  

• Social Media Management: You will manage our Instagram and TikTok. This includes planning the schedule, writing captions, and replying to comments to build a community.
  

• Trend Adaptation: You will keep an eye on trending audio and video formats and adapt them quickly to fit our brand.
  

• AI Integration (Bonus): We use technology to work smarter. You should be open to using AI tools (like ChatGPT for script ideas or AI video tools for cool effects) to speed up your workflow.
  

  
  
  
  

Requirements

Requirements

• Strong Portfolio: You must share links to your previous video work. We want to see your sense of lighting, pacing, and music.
  

• Aesthetic Sense: You understand how to make a product look premium. You pay attention to details like background, colors, and composition.
  

• Copywriting: You can write clear and engaging captions. You know the difference between writing for a brand and writing for a personal blog.
  

• Tech-Savvy: Familiarity with AI tools (Midjourney, ChatGPT, Claude, Gemini, Runway, etc.) is a huge plus , but not a requirement. We value a willingness to learn new tech.
  

• On-Site Availability: You need to be in the office/studio to handle physical product shoots.
  

Required Task:

To be considered, please include a short answer to this prompt:

"Pick a common household item (like a water bottle or a pen). Write 3 headlines/hooks you would use in the first 3 seconds of a Reel to make people watch the whole video."

(Example Hook: "Stop drinking water the wrong way.")