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Creative Lead

Creative Strategy & Direction

  • Develop and own the overall creative vision aligned with brand positioning
  • Ensure consistency in visual identity across all digital and social platforms
  • Lead concept development for campaigns, product launches, and brand initiatives
  • Translate business objectives into compelling visual narratives

UI/UX Leadership

  • Oversee website and landing page UI/UX design
  • Improve user journeys to enhance engagement and conversion
  • Work closely with development teams to ensure design feasibility and functionality
  • Conduct usability reviews and optimise digital interfaces

Design & Multimedia Execution

  • Guide graphic design execution for digital campaigns, branding assets, and marketing materials
  • Supervise video editing and production for ads, reels, promotional content, and brand storytelling
  • Ensure creative output aligns with performance marketing goals

Social & Meta Branding

  • Lead branding consistency across Meta platforms (Facebook, Instagram) and other social channels
  • Design high-converting ad creatives aligned with performance marketing strategies
  • Maintain platform-specific design standards and trends

AI Integration & Innovation

  • Explore and implement AI tools for design, video editing, content enhancement, and workflow automation
  • Stay updated with emerging creative technologies
  • Introduce innovation in creative processes to improve speed, quality, and scalability

Team Leadership & Management

  • Manage and mentor designers, video editors, and creative team members
  • Set performance benchmarks and ensure timely project delivery
  • Coordinate with marketing, content, and strategy teams
  • Foster a culture of creativity, accountability, and continuous learning

Requirements

Minimum 4+ years of experience in creative design roles

Strong hands-on experience in:

  • UI/UX design
  • Graphic design
  • Video editing
  • Social media branding
  • Proven ability to lead and manage creative teams
  • Experience integrating AI tools into creative workflows
  • Strong portfolio demonstrating multi-format creative work
  • Excellent communication and presentation skills

Benefits

  • Competitive salary + performance-based bonuses
  • Paid annual and sick leave
  • 5-day work week (weekends off)
  • Professional development opportunities
  • Collaborative, growth-focused work environment

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