Data Entry Coordinator I

At Nielsen, we are passionate about our work to power a better media future for all people by providing powerful insights that drive client decisions and deliver extraordinary results. Our talented, global workforce is dedicated to capturing audience engagement with content - wherever and whenever it’s consumed. Together, we are proudly rooted in our deep legacy as we stand at the forefront of the media revolution. When you join Nielsen, you will join a dynamic team committed to excellence, perseverance, and the ambition to make an impact together. We champion you, because when you succeed, we do too. We enable your best to power our future.

Key responsibilities:

• Based on the given media, analyse a commercial (print/video/text) and identify the required brand information and creative characteristics according to the specified classification guidelines.
• Match the brand with existing information in the database or create new brands and creatives when necessary.
• Complete the coding of commercial suspects within established timeframes to meet productivity goals.
• Adhere to coding business rules and guidelines to ensure accurate and consistent data classification.
• Maintain an acceptable quality score by ensuring accuracy and attention to detail in the coding process.
• Meet and maintain an acceptable productivity rate to ensure efficient data coding operations.
• Stay updated with global industry trends, changes in brand definitions, and creative characteristics to ensure accurate classification of commercials.
• Collaborate with team members to resolve coding discrepancies and provide feedback for process improvements.
• Research and maintain new brands and parent companies added through the harmonization process according to established guidelines.
• Using established guidelines, harmonize unmapped vendor data descriptions and creatives to Ad Intel reference data.
• Identify valid new brand records to flag for additional research.

Role Requirements:

• Must be proficient in spoken and written English
• Bachelor's degree in a relevant field
• Strong research skills and ability to verify and maintain data according to established guidelines
• Good knowledge of MS Excel
• Familiarity with advertising brands and creative characteristics
• Knowledge of other media and advertising industry trends across global markets
• Ability to work independently and meet established deadlines
• Proficient in using data management tools and software
• Excellent organizational and time management skills
• Strong communication skills, both written and verbal
• Ability to adapt to changing guidelines, procedures, and business rules
• Experience working in a production environment is a plus
• Must be aligned with Nielsen's core values of Courage, Growth, and Inclusion

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