Deputy General Manager – Intersport & Heartbeat

For more than 55 years, Eren Perakende has been uniting world-renowned brands with consumers in Turkey. In 1990, the company partnered with Devanlay to begin the licensed production and distribution of Lacoste in Turkey. Since then, Eren Perakende has taken on the distributorship of global brands such as Burberry, Gant, Nautica, and Converse.

In 2008, the company launched its own retail concept with Occasion stores, followed by the introduction of the innovative SuperStep store concept in 2012. Embracing a multi-channel strategy in 2020, Eren Perakende expanded its online sales network and redefined the shopping experience through House of SuperStep, transforming retail into an experience-driven model.

Expanding its brand portfolio with names like Intersport, SuperKids, Fashfed, United4, Sanal Çadır and Heartbeat, Eren Perakende now operates in 25 countries, with over 8,000 employees, nearly 700 stores, and 17 digital platforms.

We are looking for an experienced '' Deputy General Manager'' to join our Intersport and Heartbeat brands.

Qualifications

• Bachelor’s degree in relevant fields,
• Minimum 12 years of experience in brand management, sales, product management, marketing, and operations within the retail sector,
• Strong knowledge of store operations, operational management, and field dynamics,
• Experience in e-commerce and digital marketing,
• Expertise in budget planning, profitability analysis, and cost management,
• Strong leadership and team management skills; ability to build a high-performance culture,
• Advanced communication and stakeholder management skills,
• Strategic mindset, results-oriented, with strong analytical and organizational skills,
• Innovative, customer-oriented, and solution-driven approach,
• Excellent command of English. (written and spoken)

Job Description

• Manage all operational processes and decisions with a focus on profitability,
• Develop business plans covering sales, retail, e-commerce, and wholesale channels; monitor and achieve targets,
• Oversee and report on daily, weekly, monthly, and yearly sales performance,
• Define, monitor, and supervise the implementation of budget, purchasing, stock, and sales plans across all channels,
• Develop and execute growth strategies for the brands,
• Create and implement marketing strategies to enhance brand awareness and market share,
• Lead processes related to visual merchandising, store layout, campaign planning, and customer experience improvements,
• Work in coordination with senior management and other stakeholders to achieve the strategic goals of Intersport and Heartbeat.