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Digital Brand Head (Educational Sector)

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Requirements:

  • Bachelor’s or Master’s degree in Marketing, Communication, or a related field.
  • Minimum 3–5 years of experience in digital marketing/brand management, preferably in the education or school sector.

Key Responsibilities:

  • Lead and coordinate with the in-house digital team (Graphic Designer, Social Media Manager, Digital Media Executive).
  • Expanding our digital presence and are looking for a Digital Brand Manager who understands school branding and can take charge of both online and offline brand initiatives.
  • Act as a bridge between the internal team and our external marketing agency.
  • Create and implement strategies to enhance brand voice, visibility, and engagement across all social media platforms.
  • Plan, organize, and promote major school events, ensuring alignment with brand identity.
  • Manage offline brand promotion of school events and integrate them with online campaigns for maximum impact.
  • Ensure all communication and content reflect a consistent brand tone and message.
  • Monitor performance metrics and suggest data-driven improvements.
  • Strong command of English (spoken and written).
  • Creative mindset with hands-on knowledge of branding, event promotion, and digital media.
  • Exposure to reputed institutions or brands (e.g., Kapsons, London School of Business, or similar) will be an added advantage.

Job Type: Full-time

Pay: ₹50,000.00 - ₹60,000.00 per month

Work Location: In person

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