Digital Content Coordinator

JOB
Come to a City that Builds Careers! As one of the largest cities in Broward County, the City of Hollywood provides an energetic, innovative and collaborative work environment for its employees. Want Top Notch Insurance? We offer low cost health insurance giving you the best value - Medical, Dental, Vision and Flexible Spending Plans. Need Work Life Balance? We have got you covered with a 4-Day Work Week and an Award Winning Wellness Program. And We Don’t Stop There. The City of Hollywood provides a generous Paid Time Off Program inclusive of 13 Paid Holidays, Vacation Leave, Personal Leave, and Sick Leave. Repaying Student Loans? Employees at the City with 10 years of public service and on-time payments qualify for the Federal Student Loan Forgiveness Program. Let’s Partner Together and Come Grow with the City of Hollywood. Apply Now! For more information about this position and our competitive pay, benefits package and pension plan, refer to this job posting or our City website athttps://www.governmentjobs.com/careers/hollywoodfl .JOB SUMMARY: Under the direction of the Director and/or Communications Manager, Communications, Marketing and Economic Development (CMED), this employee helps to coordinate, craft, publish and maintain all external information, emergency messaging, public relations and marketing efforts on the City of Hollywood, Florida’s websites. Additional responsibilities include overseeing the technical operation, design, maintenance, security, and user experience ensuring the webpages and overall sites align with organizational goals, security and brand. Key duties include updating content, troubleshooting issues, monitoring performance, and implementing new features. A successful candidate possesses an expertise in content management systems, website analytics, SEO, copywriting, and strong communication abilities, problem-solving and HTML coding.ESSENTIAL JOB FUNCTIONS AND RESPONSIBILITIES: Manage the City of Hollywood main website, www.HollywoodFL.org, www.ChooseHollywoodFL.com and www.HollywoodCRA.orgCreate, organize, edit, maintain, update, manage and post content to be accurate, relevant, and easy for users to understand.Ensure the most up-to-date information is provided to the public with a focus on a positive and seamless user experience, ADA compliance, search and customer service for ease of use and responsiveness.Collaborate with city departments to ensure all web content is relevant and updated and determines best strategies to promote their initiatives and educate the public.Lead website liaison trainings and manages checklist initiative, including management of website documents.Create or convert accessible content and fulfills other accessibility/digital equity requirements. Evaluate and ensure a unified design, layout, and organization, as well as color, typography and graphics consistently meet branding goals across the site(s).Seek, develop and recommend new ways that web projects and initiatives can promote the city. Lead redesign efforts and initiatives and collaborates with team members to implement new features that align the website with organizational objectives.Compile and analyze web data and analytics, monitors traffic and optimizes for search engines (SEO) to ensure site performance across devices and platforms.Monitor traffic and implement tools to maximize advertising media buy.Monitor emerging trends and technologies.Provide training related to web duties as necessary, including management of website.Manage web service/hosting partners and contracts to ensure they meet service standards, leads regular service review meetings, delivers feedback to web partners. Perform regular maintenance, troubleshooting technical problems with web service partner, and ensures website functionality and speed.Assist in developing ways to effectively manage all archived web content.Use additional external communication, scheduling and archiving tools.Establish and maintain effective and professional relationships with work colleagues, supervisors and managers.Perform related work and other duties as assigned.Regular and consistent in-office attendance for the assigned work schedule is essential.Must effectively and positively represent the City in delivering and performing work with colleagues and clients, irrespective of gender, race, religion, age, disability, political affiliation or belief, or sexual orientation.

EXAMPLE OF DUTIES
EDUCATION/EXPERIENCE: To perform this job successfully, an individual must be able to perform each essential function satisfactorily. The requirements listed below are representative of the knowledge, skill and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.Required: Bachelor’s Degree from an accredited college or university in Computer Science, Information Technology, Mass Communications, Journalism, Marketing, or a closely related field.Minimum of three (3) years of experience in website management for a government agency or private agency servicing local government clients.Preferred: Master Certified Web Professional – Designer (CWP) PreferredGoogle Data Analytics Certificate - PreferredAdditional education and experience or an equivalent combination of training and experience may be substituted for the above requirements.CERTIFICATES, LICENSES, REGISTRATIONS: Valid Driver’s License: With proof of automobile insurance Background Check: Must have an acceptable background recordDriving Abstract: Must have an acceptable driving recordKNOWLEDGE, SKILLS, ABILITIES: Content Management Systems and social media integration as part of the city's web initiatives.Industry standards in website management, development and content accessibility.Website optimization and analytics using Google and other social media tools.CivicPlus Solution.Experience with using API Integration tools, credentials, tokens, dongles and security keys required.Experience with Google Tag Manager, Google Tag Assistant, Meta Pixel and WordPress required. Excellent communication skills, both written and oral, multilingual (English / Spanish / French) preferred.Strong spelling, grammar and punctuation skills.Planning, organizational, problem-solving and time-management skills.Ability to use PC-compatible desktop publishing, website content management systems, and word processing programs to create and prepare for public dissemination information on a broad range of issues for diverse audiences.Skill in the operation of general office software including Microsoft Excel, Microsoft Word, Microsoft Publisher, PowerPoint and modern office equipment.Knowledge of the laws affecting public disclosure of information.Experience with contract management a plus.Ability to organize, prioritize and manage complex workloads.Ability to analyze information quickly, use independent judgment and make effective decisions.Skill in the operation of basic photography or audio-visual equipment. Management reserves the right to add, modify, change, or rescind the work assignments of different positions and to make reasonable accommodations so that qualified employees can perform the essential functions of the job.

SUPPLEMENTAL INFORMATION
All successful applicants will be required to pass an extensive background which may include criminal history searches, driving history checks, credit report, courthouse searches, education verification, employment verification, professional license verification, or other search methods as deemed necessary for the position. In addition, the applicant will be required to undergo a medical examination, which may include a drug screening, prior to appointment.EMPLOYMENT OF RELATIVES: The City of Hollywood has an Ordinance which regulates the employment of relatives of City employees. Effective January 28, 2008, a relative may only be hired under the following additional conditions: The relative must have competed in an appropriate examination process as determined by Human Resources and be placed on a civil service eligibility list;The relative must be among the top three ranked candidates available on the certified eligibility list unless expanded by the Civil Service Board;The Department or Office Director and the Director, Human Resources must demonstrate that it is in the best interests of the City of Hollywood to hire the relative of a public officer or employee.As of 12/15/2005 the City will require all newly hired employees to sign an affidavit affirming non-usage of tobacco or tobacco products within the last yearpriorto submission of application and will continue to be a non-user of tobacco products throughout employment with the City of Hollywood.REASONABLE ACCOMMODATION: The Employment Office will make reasonable efforts in the examination and workplace to accommodate persons with disabilities. Please advise Human Resources of special needs by calling (954) 921-3216.All applicants receive consideration for employment regardless of race, color, religion, gender, national origin, age, abilities, marital status, political affiliation, familial status, sexual orientation, pregnancy, or gender identity and expression (except as limited by law, Personnel Rules, Collective Bargaining Agreements, or bona fide occupational disqualifications). The City of Hollywood is an Equal Opportunity / Equal Access Employer.