Digital Marketer

Paramount Books is hiring a Digital Marketer to drive and execute multi-channel digital marketing initiatives. This role requires a hands-on marketer who can plan, manage, and optimise campaigns across social media, SEO, email marketing, and Meta Ads, while coordinating with the team to deliver results under tight deadlines.

Role and Responsibilities

• Lead planning and execution of digital marketing strategies across platforms.
• Manage and optimise social media growth, engagement, and content direction.
• Implement and improve SEO to increase organic traffic and visibility.
• Execute email marketing campaigns and track performance.
• Plan, run, and optimise Meta (Facebook/Instagram) Ads.
• Monitor market trends, audience behaviour, and campaign KPIs for optimisation.
• Manage multiple campaigns simultaneously and ensure timely delivery.
• Prepare performance reports and share actionable insights.
• Coordinate with internal teams to ensure smooth execution and collaboration

Skills and Qualifications:

Strong skills in digital marketing, including:

• Social Media Marketing
• SEO
• Email Marketing
• Meta Ads
• Must be creative, analytical, and confident in planning & executing strategies
• Strong understanding of market trends, audience behaviour & performance optimisation
• Ability to manage multiple campaigns and deliver under tight deadlines
• Strong communication, reporting, and teamwork skills
• Minimum 1 year of experience in digital marketing or a related field
• Campaign planning & performance tracking
• Marketing analytics & reporting
• Team coordination and task management

Job Type: Full-time

Work Location: In person