Digital Marketing Coordinator

We are a leading multinational company with operations across the Middle East and South Asia, expanding our back-office support in Islamabad. We are seeking a Digital Marketing Coordinator who is detail-oriented, analytical, and experienced in performance marketing and lead generation.

Key Responsibilities

• Performance Marketing Monitoring
• Prepare and submit daily reports on performance marketing metrics.
• Track marketing investments and alert the Marketing Manager if KPIs deviate from planned targets.
• Collaborate with external agencies to optimize campaigns on a daily basis.
• Lead Management
• Report daily Cost Per Lead (CPL).
• Evaluate and document lead quality to ensure alignment with campaign goals.
• Financial Coordination
• Handle all marketing-related invoices, including uploading to the internal system.
• Follow up with the Finance Department on payment status.
• Reconcile marketing expenses with Google, META, SNAP to ensure accuracy and transparency.

Qualifications & Requirements

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• Minimum 2 years of experience in marketing coordination or performance marketing with a focus on lead generation (real estate experience preferred).
• Strong analytical skills with keen attention to detail.
• Proficiency in Excel and marketing analytics tools.
• Excellent communication and organizational skills.

Job Type: Full-time

Pay: From Rs80,000.00 per month

Ability to commute/relocate:

• Islamabad: Reliably commute or planning to relocate before starting work (Required)

Education:

• Bachelor's (Required)

Experience:

• Digital Marketing: 2 years (Required)

Language:

• English (Required)

Location:

• Islamabad (Required)

Work Location: In person