Digital Marketing & Customer Experience Manager

Overview

Our client is a Logistics company in Riyadh, Saudi Arabia, and is hiring for the position of Taxation Manager. The Digital Marketing & Customer Experience manager is in charge of the overall Digital and Customer Experience strategy for the company. The manager will coordinate all digital marketing and content management for digital solutions, to enhance digital visibility and relevance in the markets, and generate leads and customer engagement. This role is responsible for developing, implementing, and overseeing digital marketing campaigns as well as short-term advertising techniques. The manager will also coordinate all efforts in simplifying the Customer experience and delivering a seamless experience across all stages and touchpoints in the customer journey, to achieve greater customer satisfaction, increased efficiency, and profitability.

Responsibilities

• Develops digital strategies that drive customers to the website
• Leads the design and continuous improvement of the user experience on all Customer-interfacing Digital Solutions, including website and mobile Apps.
• Improves the design, user experience, traffic, and content of the website
• Maintains consistent brand messaging and content management throughout all platforms
• Creates targeted campaigns to generate leads and revenues in specific markets or industries
• Develops appropriate sales and customer support including brochures, presentations, video tutorials
• Uses advanced metrics to measure the success of revenue-generating campaigns
• Ensures that the business follows a customer-centric approach and delivers a smooth, unfragmented and consistent customer experience across all touchpoints, channels, and system platforms, at all stages of the customer journey.
• Coordinates with all internal stakeholders to enhance and transform the Customer experiences.

Qualifications

• Bachelor Required. Master or MBA preferred
• A minimum of 7 years of experience, preferably in Marketing, Communications, Customer experience or Product Management
• Must have experience with the E-commerce Logistics industry.
• Successful experience in managing the customer experience journey in a service industry
• Deep knowledge of web design principles
• Strategic thinking and foresight.
• Analytical thinking and problem-solving.
• Excellent communication, negotiation, and stakeholder management skills.
• Data-driven mindset and an aptitude for technology
• Familiar with Human-Centric Design and Quality Management Systems concepts