Digital Marketing Manager

Job Title: Digital Marketing Manager (Google Ads Expert)

Company: Mastermind Abacus

Location: Indore (On-site/Hybrid)

Job Type: Full-time

About Us:

Mastermind Abacus is a global leader in Abacus Math education, offering online and offline programs for children. We are looking for a Digital Marketing Manager with strong expertise in Google Ads to manage and scale our international campaigns.

Key Responsibilities:

Plan, create, and optimize Google Ads campaigns (Search, Display, Performance Max, Demand Gen).

Manage campaign budgets, track performance, and deliver ROI-driven results.

Conduct keyword research, audience segmentation, and competitor analysis.

Monitor analytics (Google Analytics 4, conversion tracking, remarketing, etc.).

Collaborate with content/design teams to create engaging ad creatives.

Run A/B testing for ads, landing pages, and bidding strategies.

Prepare weekly/monthly performance reports.

Requirements:

Proven experience (3+ years) in managing Google Ads campaigns with measurable results.

Strong knowledge of PPC strategy, bidding, remarketing, and lead generation.

Hands-on experience with Performance Max & Demand Gen campaigns.

Familiarity with SEO, Facebook/Instagram Ads (bonus).

Strong analytical and problem-solving skills.

Excellent communication and reporting skills.

What We Offer:

Competitive salary (as per experience).

Opportunity to work on international campaigns (India, US, UK, UAE, etc.).

Growth-oriented environment.

Learning and upskilling opportunities.

Job Type: Full-time

Pay: ₹30,000.00 - ₹35,000.00 per month

Benefits:

• Health insurance
• Provident Fund

Work Location: In person