Digital Marketing Manager

We’re looking for a results-driven Digital Marketing Manager with strong experience in app growth to lead and scale mobile app acquisition and retention strategies.

Location: Dokki-Giza (Full time - Totally on site)

Key Responsibilities:

• Plan and execute app growth strategies. (user acquisition, activation, retention)
• Manage paid campaigns across Meta, Google, TikTok, and other channels.
• Optimize app installs, CPI, CAC, and LTV.
• Work with tracking tools (AppsFlyer, Firebase, Adjust) to ensure accurate attribution.
• Run A/B tests on creatives, funnels, and app store listings. (ASO)
• Collaborate with design and product teams to improve user journey and conversion.
  
  

Requirements

• 4–5+ years in digital marketing, with hands-on app growth experience.
• Proven experience working on GCC market.
• Strong performance marketing background.
• Experience with mobile measurement partners. (MMPs)
• Data-driven mindset with solid analytical skills.
• Familiar with ASO and funnel optimization.
  
  

Nice to have:

• Experience with subscription-based apps.
• Experience with OTA. (Online Traveling Agencies)
• Experience with tourism industry.
• Knowledge of CRM, push notifications, and lifecycle marketing.
  
  

Benefits

• Comprehensive Social & Medical Insurance: Enjoy peace of mind with our robust health coverage and additional social benefits.
• Dynamic Working Environment: Thrive in a collaborative and innovative workspace that encourages creativity and teamwork.