Digital Marketing Manager - Restaurants

DIGITAL MARKETING MANAGER - RESTAURANTS

LEADING RESTAURANT OPERATOR

RESTAURANT MARKETING EXPERIENCE IS ESSENTIAL

BASED IN DUBAI

Food People have partnered with a leading restaurant operator in their search for a Digital Marketing Manager. The role will be overseeing all digital aspects of the marketing department including everything related to social media platforms, CRM management and online positioning and campaign management. The right candidate will have demonstrated restaurant digital marketing experience.

KEY RESPONSIBILITIES

• Develop strategic digital marketing plans and programs for the brand to achieve corporate objectives in terms of revenue, profitability and market share.
• Constantly work on improving traffic and conversion rates through tactical promotions and strategic partnerships with agencies, suppliers and key media partners.
• Manage and optimise digital channels including social media, email, SEO, and PPC.
• Analyse marketing trends and market situations in the region in order to adjust strategy and tactics, as well as identify opportunities to increase sales.
• Utilising digital marketing tools to understand and interpret data from marketing campaigns.
• Plan and deliver promotional calendars and plans across the business.
• Create new and exciting content, bringing new ideas to the table.
• Manage and develop internal CRM system.
• Present reports and project feedback to senior leaders within the business.

REQUIRED SKILLS AND EXPERIENCE

• Bachelor’s Degree in marketing or related fields.
• Experience in marketing communications, with strong knowledge and experience within the restaurant industry.
• Strong drive for results.
• Strong organisational and planning skills.
• Excellent understanding of digital marketing tools and strong analytical skills.

Please note, only candidates with relevant experience will be contacted to discuss the position in more detail.