Digital Marketing Specialist

Job Title: Digital Marketing Specialist
Company: Black Diamond Media Pvt. Ltd.
Location: DHA Phase 6, Lahore
Job Type: Full-Time (On-site)

About the Role:
Black Diamond Media Pvt. Ltd. is seeking a talented and performance-oriented Digital Marketing Specialist to join our growing team. The ideal candidate will be responsible for creating, managing, and optimizing paid campaigns across Google, Meta, and other digital platforms. This role requires a strong mix of creativity and analytical thinking to drive measurable results and improve overall marketing performance.

Key Responsibilities:

• Plan and execute paid marketing campaigns across Google Ads, Meta Ads, and other digital channels.
• Monitor performance metrics, analyze data, and ensure optimal budget utilization.
• Develop and implement strategies to increase conversions and lower acquisition costs.
• Collaborate with creative and content teams to produce impactful ad visuals and messaging.
• Stay informed about the latest digital marketing tools, trends, and best practices.
• Generate detailed reports on campaign performance and actionable insights.

Requirements:

• 2–3 years of hands-on experience in digital or performance marketing.
• Proficient in managing campaigns on Google Ads, Meta Ads, and using analytics tools.
• Strong analytical and problem-solving abilities with a data-driven mindset.
• Excellent communication, organization, and time management skills.
• Capable of handling multiple campaigns simultaneously while meeting deadlines.

Job Type: Full-time

Pay: Rs70,000.00 - Rs80,000.00 per month

Work Location: In person