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Digital Marketing Specialist

Job Purpose:


  • To Develop and implement integrated digital marketing campaigns aligned with business objectives and brand positioning.

Responsibilities:


  • Manage the daily operations of Digital Marketing section to ensure that work processes are implemented as designed and comply with established policies and procedures.


  • Identify opportunities for continuous improvement of systems, processes and practices taking into account ‘international best practice’, improvement of business processes, cost reduction, and productivity improvement.


  • Manage the preparation of timely and accurate reports to meet company and department requirements, policies, and standards.


  • Develop and implement integrated digital marketing campaigns aligned with business objectives and brand positioning.


  • Monitor, analyze, and optimize digital performance to maximize conversion and marketing efficiency.


  • Oversee digital content development and platform management to enhance brand visibility and customer engagement.


  • Communicate with Marketing Team, support them in successful execution of their events.


  • Regular communication with creative Agencies for their support in solving social media related issues and upgrading of all social media pages.


  • Follow all relevant departmental policies, processes, standard operating procedures, and instructions so that work is carried out in a controlled and consistent manner.


  • Comply with all relevant safety, quality and environmental management policies, procedures, and controls to ensure a healthy and safe work environment


JOB SPECIFICATIONS:


  • Bachelor's degree or Diploma in Digital Marketing.
  • Fluency in Microsoft Office suite (Outlook, Excel, Word, PowerPoint, etc.)
  • In- Depth knowledge of social media & Digital Marketing.
  • 2 – 4 years of experience

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