Digital Marketing Specialist

Job Purpose:

• To Develop and implement integrated digital marketing campaigns aligned with business objectives and brand positioning.

Responsibilities:

• Manage the daily operations of Digital Marketing section to ensure that work processes are implemented as designed and comply with established policies and procedures.

• Identify opportunities for continuous improvement of systems, processes and practices taking into account ‘international best practice’, improvement of business processes, cost reduction, and productivity improvement.

• Manage the preparation of timely and accurate reports to meet company and department requirements, policies, and standards.

• Develop and implement integrated digital marketing campaigns aligned with business objectives and brand positioning.

• Monitor, analyze, and optimize digital performance to maximize conversion and marketing efficiency.

• Oversee digital content development and platform management to enhance brand visibility and customer engagement.

• Communicate with Marketing Team, support them in successful execution of their events.

• Regular communication with creative Agencies for their support in solving social media related issues and upgrading of all social media pages.

• Follow all relevant departmental policies, processes, standard operating procedures, and instructions so that work is carried out in a controlled and consistent manner.

• Comply with all relevant safety, quality and environmental management policies, procedures, and controls to ensure a healthy and safe work environment

JOB SPECIFICATIONS:

• Bachelor's degree or Diploma in Digital Marketing.
• Fluency in Microsoft Office suite (Outlook, Excel, Word, PowerPoint, etc.)
• In- Depth knowledge of social media & Digital Marketing.
• 2 – 4 years of experience