Digital Marketing Specialist

Digital Marketing Specialist (B2B & GCC Focus)

Overview

INSHARO is a dynamic business consulting firm dedicated to helping organizations achieve sustainable growth and efficiency. We are looking for a high-energy, data-driven Digital Marketing Specialist to join our team. In this role, you won’t just manage ads; you will be a key driver of our B2B growth strategy, navigating the fast-paced landscape of the GCC market to generate high-quality leads and elevate our brand presence.

Values

At INSHARO, we value professionalism, positive teamwork, and a "fast-learner" DNA. We foster an environment that rewards "outside-the-box" thinking and provides the creative space for talent to flourish.

Key Responsibilities

• Performance Marketing: Plan and execute B2B-focused media buying campaigns across Meta, Google Ads, and LinkedIn Ads with a strict focus on ROI and lead quality.
• Regional Strategy: Leverage your knowledge of the GCC market to tailor campaigns that resonate with businesses in KSA, UAE, and beyond.
• Social Media Management: Oversee organic and paid social presence using tools like Zoho Social or Buffer to maintain a consistent brand voice.
• Data Analysis & Reporting: Use Google Sheets (advanced level) and Google Analytics to track KPIs, identify trends, and provide actionable insights for senior management.
• B2B Content Coordination: Collaborate with design and content teams to produce engaging B2B assets (whitepapers, case studies, videos) that attract corporate clients.
• Full-Funnel Management: Manage SEO, SEM, and email marketing automation to ensure a seamless customer journey from awareness to conversion.
• Agility: Adapt quickly to shifting priorities and market changes in our fast-paced, "fail-fast-fix-faster" environment.

Requirements

• Experience: Minimum 1 year of proven digital marketing experience specifically within the GCC area.
• Niche Expertise: Strong background in B2B marketing (lead generation vs. just brand awareness).
• Technical Stack: * Expertise in LinkedIn Campaign Manager, Meta Business Suite, and Google Ads.
• Proficiency in SMM tools (e.g., Zoho, Buffer).
• Advanced Google Sheets skills (Pivot tables, VLOOKUPs, and data visualization are a must).
• Soft Skills: A "numbers-first" mindset, flexibility to change, and the ability to thrive in a high-pressure, fast-paced startup.
• Communication: Exceptional English (verbal and written) is mandatory.
• Education: Bachelor’s degree in Marketing, Business, or a related field.

Compensation & Work Environment

Location: Remote (Egypt-based).

Salary: $400 USD per month.

Work Schedule (KSA Time): Monday – Friday: 11:00 AM – 7:00 PM (8 hours/day) - Sunday: 4 hours/day.

Culture: Collaborative, supportive, and impact-driven.

Exposure: Opportunity to work with global partners across the USA, KSA, and UAE.

Why Join Us?

• Direct impact on global B2B projects.
• A culture that encourages continuous learning and professional development.
• The chance to work with a team of highly experienced strategic consultants.