Digital & Social Media Lead

Role Overview:

The Digital & Social Media Lead drives the company's digital ecosystem — from setting up LinkedIn pages and company websites to overseeing analytics dashboards and campaigns. This role bridges creative and analytical thinking to amplify online presence, engagement, and performance.

Key Responsibilities:

• Develop and execute digital and social media strategies for the Group and its verticals.
• Set up and manage LinkedIn company pages, websites, and analytics dashboards.
• Oversee SEO, SEM, and paid campaigns for optimized performance.
• Implement employee advocacy and engagement programs across social platforms.
• Monitor analytics and generate actionable insights to refine campaigns.
• Use AI tools for social listening, performance optimization, and automation.

Qualifications & Skills:

• Bachelor’s degree in Marketing, Communications, or Digital Media.
• 3–5 years of experience in digital marketing or social media management.
• Hands-on experience with analytics, campaign management, and content optimization.
• Strong grasp of digital trends and platform best practices.

Job Types: Full-time, Permanent

Pay: Up to ₹750,000.00 per year

Work Location: In person