Digital Strategy and Content Manager

Digital Strategy & Content Manager

About Us

Donna Klein Jewish Academy (DKJA) is a premier community Jewish day school dedicated to fostering academic excellence, character development, and a deep connection to Jewish values. Located in Boca Raton, Florida, DKJA provides an engaging, student-centered learning environment where educators inspire young minds to think critically, communicate effectively, and develop a lifelong love of learning.

Position Summary

Donna Klein Jewish Academy (DKJA) seeks a creative and forward-thinking Digital Strategy & Content Manager to lead the strategy, execution, and optimization of the school’s digital presence. This role advances brand visibility, enrollment, community engagement, and philanthropic support through high-impact storytelling, strategic content development, and data-informed decision-making.

Key Responsibilities

Digital Strategy & Leadership

● Develop and implement a comprehensive digital content strategy aligned with enrollment, retention, community engagement, and philanthropic goals

● Understand how prospective families research schools and shape content to strengthen DKJA’s market position

● Stay current on digital marketing trends, emerging platforms, and best practices to maintain a competitive position in the Jewish and independent school landscape

● Ensure visual and narrative brand consistency across all digital channels

High-Impact Multimedia Production

● Produce compelling written, visual, and multimedia content for social media, website, admissions and development campaigns, newsletters, and school communications

● Capture high-quality photography and short-and long form, video highlighting, academics, athletics, fine arts, Jewish life, special events and programs, student experiences and alumni achievements

● Provide real-time storytelling, including livestream coverage of school events

● Develop, produce, and edit podcast episodes that highlight school life, thought leadership, and community stories for internal and external audiences.

● Maintain and curate a comprehensive digital asset library

Social Media Strategy and Audience Growth

● Lead strategy and growth of DKJA’s social media presence

● Develop editorial calendars that reflect school life, culture, and strategic priorities

● Create platform-native content designed to increase engagement, reach, and conversion

● Monitor performance and refine strategy based on analytics

Website & Digital Optimization

● Manage and enhance website content to strengthen storytelling, increase inquiry, and improve user experience

● Oversee search engine optimization (SEO), accessibility standards, and performance optimization

● Collaborate with internal stakeholders and external partners to plan and execute web updates, landing pages, and microsites

Analytics & Performance Measurement

● Track and analyze digital performance across website, email and social channels using analytics tools (e.g. Google Analytics, social media dashboards, Blackbaud)

● Use data to refine content strategy, improve user experience, and support enrollment, retention, development and community engagement goals

Qualifications

● Passion for translating the energy of school life and the richness of the Jewish educational experience into meaningful stories that inspire and engage

● Experience in multimedia production, digital marketing, or mission-driven storytelling

● Experience managing website content and social media platforms

● Demonstrated expertise in photography, short and long-form videography and cinematic editing

● Proficiency in Adobe Creative Suite (Premiere Pro, Photoshop), CapCut, Canva, or comparable tools

● Experience with digital advertising platforms (e.g. Meta, Niche, TikTok, LinkedIn, X, search and display advertising platforms)

● Portfolio showcasing high-quality visual and multimedia storytelling across photography, video, social media, and web campaigns is highly encouraged

● Strong narrative writing, editing, interviewing and project management skills. Writing samples that demonstrate narrative storytelling are encouraged

● Highly organized, self-directed, and collaborative

● Ability to work some evenings and weekends as needed for event coverage

What we Offer:

● At Donna Klein Jewish Academy, we believe that supporting our employees allows them to bring their best to our students and community. We offer a comprehensive benefits package that includes medical, dental, and vision insurance, as well as employer-paid short-term disability, long-term disability, and life insurance. Employees are also eligible to participate in our 403(b) retirement savings program and receive paid vacation and time off. Beyond benefits, DKJA is proud to foster a collaborative and close-knit community where faculty and staff work together in a supportive environment dedicated to education, growth, and shared purpose.

Benefits:

• Dental insurance
• Health insurance
• Life insurance
• Paid time off
• Retirement plan
• Vision insurance

Work Location: In person