E-Commerce Manager

Overview
Join our dynamic team as an E-Commerce Manager and lead the charge in transforming our online presence into a vibrant, high-performing digital storefront. In this role, you will oversee all aspects of our e-commerce operations, driving growth through innovative marketing strategies, data-driven decision making, and compelling content creation. Your expertise will help us reach new audiences, optimize user experience, and maximize sales across multiple digital channels. This is an exciting opportunity for a motivated professional passionate about digital marketing and e-commerce excellence to make a significant impact.

Duties

• Develop and execute comprehensive e-commerce strategies to increase traffic, conversions, and revenue across all online platforms.
• Manage and optimize website content using content management systems like WordPress, ensuring accuracy, SEO best practices, and engaging presentation.
• Utilize SEO tools and perform keyword research to improve organic search rankings and visibility.
• Implement conversion optimization techniques by analyzing user behavior with Google Analytics and A/B testing to enhance the customer journey.
• Oversee paid advertising campaigns including Google Ads (formerly Google AdWords), Facebook Advertising, and SEM efforts to attract targeted traffic.
• Coordinate social media marketing initiatives across platforms such as Facebook, Instagram, and LinkedIn to boost brand awareness and engagement.
• Create compelling content including copywriting for product descriptions, email marketing campaigns, and promotional materials using Adobe Creative Suite tools like Photoshop for visual assets.
• Monitor performance marketing metrics regularly to refine strategies and maximize ROI through analytics insights.
• Collaborate with graphic designers and content creators to produce visually appealing digital assets aligned with brand standards.
• Lead efforts in marketing automation to streamline customer outreach, nurture campaigns, and personalized messaging.
• Stay updated on the latest trends in digital marketing, SEO, e-commerce technologies, and industry best practices to keep our strategies innovative.

Requirements

• Proven experience managing e-commerce platforms with a strong understanding of content management systems such as WordPress or similar platforms.
• Proficiency in SEO tools, Google Analytics, Google Ads (AdWords), Facebook Advertising, SEM techniques, and marketing automation tools.
• Strong knowledge of HTML, CSS, JavaScript, SQL for website customization and data analysis purposes.
• Skilled in content creation—including copywriting—and graphic design using Adobe Creative Suite (Photoshop) or similar tools.
• Experience with performance marketing tactics such as conversion optimization and keyword research to drive measurable results.
• Familiarity with social media management tools and strategies for B2B (business-to-business) marketing environments.
• Ability to analyze data effectively to inform decision-making processes related to digital campaigns and website performance.
• Excellent communication skills with a proactive approach to project management and cross-team collaboration.
• A passion for innovation within the digital marketing landscape combined with a detail-oriented mindset ready to tackle complex challenges. Embark on a rewarding journey where your creativity meets strategic thinking! We’re committed to fostering an inclusive environment that supports your growth while delivering impactful results in the fast-paced world of e-commerce.

Pay: $25.00 - $28.00 per hour

Work Location: In person