Email Marketer

Job description:

Job Title: Email Marketer
Employment Type: Full-time (Onsite)
Working Hours: 9:00 AM – 6:00 PM
Location: DHA Phase 3, Y Block, Lahore

Job Summary:

We are seeking a creative and detail-oriented Email Marketer with 1–2 years of experience to manage and optimize email marketing campaigns. The ideal candidate should have hands-on experience with email tools, basic automation workflows, and campaign performance tracking. This role is perfect for someone looking to grow in digital marketing and contribute to revenue-driven campaigns.

Experience Required:

• 1–2 years of experience in Email Marketing or Digital Marketing
• Basic hands-on experience managing email campaigns independently

Key Responsibilities:

• Create and send promotional, newsletter, and transactional email campaigns
• Assist in building automation flows (welcome series, abandoned cart, follow-ups)
• Segment email lists based on audience behavior and demographics
• Design and edit email templates (mobile responsive)
• Conduct basic A/B testing (subject lines, CTAs, layouts)
• Track campaign performance (Open Rate, CTR, Conversions)
• Maintain email database hygiene and reduce bounce rates
• Coordinate with content and design teams for campaign creatives

Required Skills & Tools:

• Experience with at least one email marketing platform such as:
• Mailchimp
• Klaviyo
• HubSpot
• ActiveCampaign
• Basic knowledge of automation and drip campaigns
• Understanding of email marketing metrics (Open Rate, CTR, Conversion Rate)
• Basic HTML/CSS knowledge (preferred)
• Familiarity with Google Analytics
• Strong written English skills for subject lines and email copy

Preferred Qualifications:

• Intermediate or Bachelor’s degree in Marketing, Business, or related field
• Experience in eCommerce or B2B campaigns
• Understanding of basic email compliance (CAN-SPAM, GDPR)

Job Type: Full-time

Pay: Rs40,000.00 - Rs70,000.00 per month

Ability to commute/relocate:

• Lahore: Reliably commute or planning to relocate before starting work (Required)

Application Question(s):

• Salary Expectations

Work Location: In person