Email Marketing Specialist

Position: Email Marketing Specialist

Company: Trans Global Services

Location: Lahore

Shift timings: 6:00 Pm - 3:00 Am (On-site)

Responsibilities:

• Produce and execute all email and SMS campaigns.
• Build effective target audiences and segments for every message to drive engagement and revenue performance against KPI goals.
• Manage and execute email/SMS marketing calendar and ensure alignment with business priorities, demand forecasts, and internal stakeholders.
• Provide regular campaign performance reports that include opens, clicks, conversions, revenue, revenue lift, unsubscribes, etc.

Requirements:

• Should have hands on experience on Web Services like AWS/Digital Occean/Contabo.
• Should have knowledge to create SMTP servers with mail blasting tools.
• Candidate should able to extract and clean the prospect email lists.
• Should know how to warn up servers for email blasting.
• Should have knowledge to manage the email campaigns, Open rate, CTR, Bounce Rate, Spam Score, Sending Score e.t.c.
• Candidate can manage SPF/DKIM/DMARC for SMTP servers.
• Minimum Bachelors Degree with Marketing Major
• Comfortable working in a night shift

Job Type: Full-time

Pay: Rs50,000.00 - Rs60,000.00 per month

Ability to commute/relocate:

• Lahore: Reliably commute or planning to relocate before starting work (Required)

Experience:

• Email Marketing: 1 year (Required)

Work Location: In person