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Google Ads Specialist

Job Overview:
We are seeking a results-driven Google Ads Specialist to plan, execute, and optimize high-performing paid search campaigns. The ideal candidate has hands-on experience managing Google Ads accounts, with a strong focus on driving measurable results such as leads, conversions, and ROI.

This role is best suited for someone who is analytical, detail-oriented, and experienced in building scalable campaigns across multiple industries.

Key Responsibilities:

  • Plan, launch, and manage Google Ads campaigns (Search, Display, Performance Max, YouTube)
  • Conduct keyword research, competitor analysis, and audience targeting
  • Optimize campaigns to improve conversion rates, reduce cost per acquisition (CPA), and maximize ROI
  • Write compelling ad copy aligned with user intent and campaign goals
  • Set up and manage conversion tracking using Google Tag Manager and Google Analytics (GA4)
  • Perform A/B testing on ad creatives, landing pages, and bidding strategies
  • Monitor campaign performance and make data-driven adjustments
  • Manage budgets and allocate spend effectively across campaigns
  • Generate regular performance reports with actionable insights
  • Collaborate with internal teams (design, development, content) to improve campaign outcomes
  • Stay updated on Google Ads features, algorithm updates, and industry trends

Required Experience & Skills:

  • 2–5+ years of hands-on experience managing Google Ads campaigns
  • Proven track record of driving leads, sales, or conversions through paid advertising
  • Strong understanding of campaign structure, bidding strategies, and optimization techniques
  • Experience with Google Analytics (GA4), Google Tag Manager, and conversion tracking
  • Ability to analyze data and make performance-driven decisions
  • Excellent attention to detail and problem-solving skills
  • Strong communication and reporting abilities

This is an onsite night shift position.
Mon-Fri: 6 pm to 2:30 am

Job Type: Full-time

Pay: Rs130,000.00 - Rs150,000.00 per month

Work Location: In person

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