Google and Meta Ads Specialist

Noyan Digital is looking for a results-driven and analytical Google & Meta Ads Specialist to plan, execute, manage, and optimize paid advertising campaigns across Google and Meta platforms. The ideal candidate will be responsible for driving lead generation, improving campaign performance, maximizing ROI, and supporting business growth through strategic digital advertising. You will be reporting to the Account Director.

Key Responsibilities:

• Develop, implement, and manage paid advertising campaigns on Google Ads and Meta Ads (Facebook & Instagram).
• Plan and execute conversion, traffic, and brand awareness campaigns.
• Conduct keyword research, audience targeting, competitor analysis, and campaign planning.
• Monitor campaign performance and optimize bids, budgets, creatives, and targeting to maximize ROI.
• Set up conversion tracking using Google Analytics, Google Tag Manager, Meta Pixel, and other tracking tools.
• Perform A/B testing on ad creatives, landing pages, and audience segments.
• Generate weekly and monthly performance reports with actionable insights and recommendations.
• Analyze campaign data and identify opportunities for growth and optimization.
• Stay updated with platform changes, advertising trends, and industry best practices.
• Collaborate with designers, content creators, and account managers to develop high-performing ad creatives.
• Manage campaign budgets effectively and ensure efficient ad spend allocation.
• Troubleshoot account issues and ensure compliance with advertising policies.

Qualifications & Skills:

• Bachelor's degree in Marketing, Business, Media, Communications, or a related field
• Minimum 2 years of experience in managing and optimizing Google Ads and Meta Ads campaigns is required.
• Strong understanding of PPC advertising, conversion tracking, and campaign optimization.
• Experience with Google Analytics, Google Tag Manager, and Meta Business Suite.
• Strong analytical and reporting skills.
• Excellent communication and problem-solving abilities.
• Ability to manage multiple brand campaigns simultaneously while meeting deadlines.

Gender : Male

How to Apply
Interested candidates can apply through the following link:
https://forms.gle/cygPD2A5dkoitLD89

Job Type: Full-time

Pay: Rs80,000.00 - Rs170,000.00 per month

Education:

• Bachelor's (Required)

Experience:

• Google and Meta Ads Specialist: 2 years (Required)

Location:

• Jhelum (Required)

Work Location: In person