Search Engine Optimization Specialist

Job Responsibilities:

• Full-funnel technical SEO audits: crawl issues, indexation, site architecture, Core Web Vitals, log file analysis where needed
• Keyword and competitive research that maps to commercial intent, not just search volume — identifying gaps competitors are leaving open
• On-page optimization at scale: content structure, internal linking architecture, schema/structured data implementation
• Link building strategy and execution — outreach, digital PR angles, or programmatic approaches depending on the brand
• Diagnosing ranking drops or traffic anomalies and tracing them to root cause (algorithm update, technical regression, cannibalization, etc.)
• Translating SEO data into clear, client-ready reports that connect rankings/traffic to actual revenue impact
• Working alongside the paid media team to identify where organic and paid overlap or compete for the same real estate

Job Requirements:

• 2+ years hands-on SEO experience, ideally on e-commerce/DTC sites where SEO ties directly to revenue
• Demonstrated experience with technical SEO beyond surface-level audits — comfortable in Search Console, Ahrefs/SEMrush, Screaming Frog, and reading GA4 data critically
• A track record you can point to: specific sites where you improved rankings/traffic and can explain why it worked
• Strong written English — you'll be writing client-facing reports and recommendations directly Ability to prioritize: knowing the difference between a "nice to have" fix and one that actually moves the needle
• Comfortable working independently with minimal hand-holding once given a brief

Pay: Rs50,000.00 - Rs70,000.00 per month

Work Location: In person