Graphic Designer

Job Summary
The Graphic Designer is responsible for elevating Carolina Handling's brand through high-impact visual storytelling across digital, print, motion, video, and internal communication channels. This role partners closely with marketing, sales, HR, and executive leadership to translate complex industrial, operational, and cultural initiatives into compelling, on-brand visual content. The designer supports both external marketing efforts and internal communications, ensuring consistency, clarity, and quality across customer-facing materials, employee communications, and leadership messaging. This role operates with a high degree of autonomy and creative judgment while directly supporting revenue growth, employee engagement, and long-term brand strength.

Responsibilities

Brand & Visual Identity

• Lead and evolve Carolina Handling's visual identity across all marketing and internal communication channels
• Maintain brand standards, templates, and guidelines to ensure consistency across digital, print, video, presentations, and physical environments
• Serve as brand steward, aligning all creative output with company values, positioning, and tone

Graphic Design & Marketing Support

• Design and execute high-impact marketing assets, including sales presentations, case studies, campaign creative, website visuals, landing pages, email graphics, and trade show materials
• Translate complex technical and service-based offerings into clear, compelling visual narratives
• Create scalable templates and modular assets to support speed, consistency, and reuse

Video & Multimedia Production

• Lead end-to-end production of video and motion content, including customer testimonials, social content, event recaps, and internal storytelling
• Develop multimedia assets supporting employee engagement, recruitment, leadership communications, and company initiatives
• Manage concept development, scripting, filming, editing, and final delivery

Internal Communications & Sales Enablement

• Partner with HR, Internal Comms, and Sales to design assets for town halls, newsletters, recognition programs, safety initiatives, and executive presentations
• Develop executive-level and sales enablement materials that clearly communicate strategy, performance, and value

Creative Operations & Collaboration

• Collaborate cross-functionally with marketing, sales, HR, operations, and leadership to deliver projects on time and on brand
• Manage external creative vendors as needed
• Maintain digital asset libraries and improve creative workflows for efficiency and scalability
• Stay current on design and multimedia trends, bringing innovative, test-and-learn approaches to visual storytelling

Requirements

All potential hires are subject to pre-employment checks which include but are not limited to background checks, drug screenings, and motor vehicle record checks.

. Bachelor's degree in Graphic Design, Multimedia Design, Marketing or similar or equivalent years of hands-on experience

. 5+ years of professional experience in graphic design and multimedia production

. Demonstrated experience supporting both external marketing and internal communications

. Strong portfolio showcasing visual storytelling and brand execution, presentation design and executive-level materials, video and motion graphics, experience producing both long-form and short-form video content

. Preferred experience in B2B, industrial, manufacturing, logistics, or technical environments

. Experience supporting sales teams and executive leadership

. Expert proficiency in Adobe Creative Cloud (Illustrator, Photoshop, InDesign, After Effects, Premiere Pro)

. Strong presentation design skills (PowerPoint)

. Working knowledge of digital formats including web, email, social, and video

. Hands-on experience with video, photo, lighting, and audio equipment

. Solid understanding of print production and vendor coordination

What You'll Need for Success

. Strong conceptual thinking and visual storytelling skills

. Excellent project management and prioritization abilities

. High attention to detail and commitment to quality

. Ability to work independently with minimal supervision

. Strong collaboration and communication skills across teams

. Willingness to take initiative, test ideas, and continuously improve creative output

Benefits of Joining the Team

Benefits Built For YOU! At Carolina Handling, taking care of Associates is our utmost priority. We are pleased to offer a comprehensive benefit program to protect your health, your family, and your way of life.

Comprehensive Perks Package Including:

. Technology and Home Office Setup: This includes a laptop, dual monitors, a docking station, and a wireless keyboard and mouse.

. Flexible Work Arrangements

. Professional Development Opportunities: This includes training programs and tuition reimbursement for further education or certifications.

. Career Growth and Advancement: With opportunities for internal mobility, mentorship programs, and leadership development initiatives, you can take your career to the next level with us.

. Company-sponsored social events and team-building activities.

. Employee recognition program

Physical Requirements & Working Conditions

The physical demands described here are representative of those that must be met by an associate to successfully perform the essential functions of this job unless it causes undue hardship.

This position is classified as sedentary work, which requires the ability to remain stationary for extended periods while occasionally moving within the office to complete tasks. Physical demands include the ability to frequently lift and/or move objects weighing up to 10 pounds and occasionally up to 25 pounds. Manual dexterity is necessary for computer operation, writing, and handling materials. Clear articulation and voice control are essential for effective communication with both internal and external customers via telephone. Specific vision abilities essential for this role include close vision, peripheral vision, and the ability to adjust focus.

While the role involves regular interaction with internal and external customers in a dynamic office environment, occasional exposure to shop environments and associated hazards may occur. The individual must effectively manage tight deadlines, shifting priorities, and a high volume of information flow while maintaining professionalism. Additionally, handling sensitive and confidential information is part of the job. Standard office equipment such as laptops and smartphones are regularly utilized, and noise levels typically range from low to moderate.

Travel Requirements: This position will travel up to 35% throughout the southeast within our territory and region.

This job description is intended to outline the general nature and level of work being performed by individuals assigned to this position. It is not intended to be construed as an exhaustive list of all responsibilities, duties, and skills required of personnel. Management reserves the right to modify, add, or remove duties as necessary to meet business needs. This job description does not create a contract of employment between the company and the employee.