Growth Marketing Manager

Company Description

Winqle Tech Pvt. Ltd. is a forward-thinking technology solutions company committed to helping businesses accelerate their digital transformation journey. We specialize in building modern, scalable, and secure technology products that enable organizations to streamline operations, improve efficiency, and unlock new growth opportunities.

Our expertise includes:

• Custom application development
• Cloud-based software solutions
• Scalable SaaS platform development
• High-performance web and product design

At the heart of our innovation is Winqle.com, our flagship B2B marketplace platform designed to connect suppliers, manufacturers, distributors, and buyers across industries worldwide. Winqle is redefining traditional trade by removing barriers, enabling digital commerce, and empowering businesses to grow in an increasingly connected global economy.

With a strong focus on innovation, reliability, security, and customer success, Winqle Tech is building the next generation of digital platforms for businesses of all sizes.

Role Description

Winqle Tech is hiring a Growth Marketing Manager for a full-time, on-site role based in Faisalabad.

This position is ideal for a results-driven marketer who thrives at the intersection of strategy, performance, analytics, and experimentation. The Growth Marketing Manager will play a key role in driving customer acquisition, improving conversion funnels, and scaling Winqle’s digital growth across multiple channels.

Key responsibilities include:

• Designing and executing end-to-end growth marketing strategies to increase user acquisition and revenue
• Managing and optimizing digital campaigns across platforms such as Meta, LinkedIn, and Google
• Developing lead generation systems, nurturing workflows, and customer engagement journeys
• Conducting deep performance analysis of marketing funnels and customer touchpoints
• Collaborating closely with product, sales, design, and development teams to align marketing with business goals
• Creating detailed analytics dashboards and performance reports for continuous improvement
• Running structured experiments, including A/B testing, landing page optimization, and audience targeting refinement
• Researching market trends, competitor strategies, and innovative approaches to growth and retention

This role requires both strategic thinking and hands-on execution, with a strong focus on measurable outcomes.

Qualifications

The ideal candidate should have:

• Proven experience in Growth Marketing, Performance Marketing, Digital Marketing, and Content Strategy
• Strong expertise in campaign optimization, conversion tracking, and A/B testing frameworks
• Excellent analytical skills with the ability to interpret data and translate insights into action
• Proficiency with marketing and analytics tools, such as:
• CRM systems (HubSpot, Zoho, etc.)
• Marketing automation platforms
• Google Analytics, Meta Ads Manager, LinkedIn Campaign Manager
• Strong understanding of:
• Customer acquisition funnels
• Brand positioning and marketing strategy
• Key performance metrics (CPL, CAC, ROAS, LTV, retention)
• Ability to build and execute growth plans focused on lead generation, customer engagement, and long-term retention
• Experience working cross-functionally with product and sales teams to drive business outcomes
• Prior exposure to the technology or SaaS industry is highly preferred