Head of Marketing

Reports to: CEO / Chief Commercial Officer

Member of: Executive Leadership Team

Role Overview

We are seeking a visionary and commercially driven Head of Marketing to lead the marketing function for a large, complex enterprise. This is a high-impact leadership role responsible for defining and executing the overarching marketing strategy, scaling brand presence at a national and regional level, and driving measurable revenue growth.

The Head of Marketing will act as a strategic partner to the executive team, bridging creative brand storytelling with data-driven performance marketing , customer insights, and commercial outcomes.

Key Responsibilities

Strategy & Leadership

• Define and own the enterprise-wide marketing vision, strategy, and roadmap, aligned with overall business objectives.
• Serve as a core member of the leadership team, contributing to growth, transformation, and long-term planning.
• Build, lead, and develop a high-performing marketing organization, including brand, digital, performance, content, and communications.
  
  

Brand & Positioning

• Strengthen and scale the company's brand architecture, positioning, and narrative across all touchpoints.
• Ensure consistency of brand identity, tone of voice, and customer experience across markets and channels.
• Lead major brand initiatives, campaigns, and launches at scale.
  
  

Growth & Performance

• Drive revenue growth through integrated marketing strategies spanning demand generation, performance marketing, CRM, and lifecycle marketing.
• Establish clear KPIs, dashboards, and attribution models to measure ROI and marketing effectiveness.
• Optimize marketing spend, channels, and campaigns using data, experimentation, and insights.
  
  

Stakeholder Management

• Partner closely with Sales, Product, Digital, Finance, and Operations to ensure alignment and execution excellence.
• Act as the senior marketing voice with external agencies, partners, and vendors.
• Present insights, performance updates, and strategic recommendations to executive leadership and boards when required.
  
  

Requirements

• 12+ years of progressive experience in marketing, with senior leadership experience in large enterprises or high-growth organizations.
• Proven track record of building brands at scale and driving measurable business and revenue impact.
• Strong strategic mindset with hands-on understanding of modern marketing ecosystems (brand, digital, performance, data, CRM).
• Experience leading and scaling diverse marketing teams.
• Strong analytical and commercial acumen, balanced with creativity and storytelling.
• Experience in Saudi Arabia or the wider GCC market is highly preferred.
  
  

Leadership Profile

• Visionary, decisive, and execution-oriented.
• Commercially sharp with strong business judgment.
• Comfortable operating at board and executive levels.
• Able to lead through complexity, transformation, and growth.