Human Resource Generalist

At Superfeet, we’re Designed for movement. Built to change lives. That’s not just our mission, it’s the energy we bring to everything we do. We’re seeking a Human Resource Generalist with a performance-amplified mindset who thrives on meaningful connection and driving impact across the organization.

In this role, you’ll be a trusted partner to our business, supporting HR responsibilities while balancing independent initiatives with collaborative teamwork. You’ll work closely with teams across our global organization to shape and elevate HR functions that support annual goals and empower our people. By understanding the unique challenges and opportunities within our business, you’ll help unlock potential, foster growth, and contribute to a thriving, high-performance culture.

This role might be a great fit for you if…

You enjoy structure and create it when needed, take pride in being organized, and naturally keep things moving forward. You’re someone who doesn’t just start projects; you see them through to the finish line, making sure every detail is accounted for. When you take ownership, you truly own it, from kickoff to completion, and everything in between.

You’re a clear communicator who knows how to ask the right questions, share ideas, and collaborate thoughtfully. You enjoy being a thought partner, helping shape ideas while staying grounded in execution. If you’re the kind of person who keeps a checklist, follows up without being asked, and genuinely cares about doing great work with great people, this might be your kind of role.

What Sets Our HR Team Apart

At Superfeet, our HR professionals are more than administrators; they’re culture champions. We believe that people and their success are inseparable from the success of our business. That’s why we foster a workplace where everyone has a seat at the table, and every voice matters.

We’re here to build trust, not bureaucracy. Our approach centers on psychological safety, open dialogue, and human-first decision-making. We create space for growth, encourage professional development, and support our teams in becoming the best version of themselves, because when our people thrive, so does Superfeet.

What You’ll Do:

Recruitment

• Support the recruitment process, including job postings, resume screening, interviewing, and onboarding.
• Partner with people leaders to understand staffing needs and deliver a candidate experience that reflects our commitment to inclusion and impact.
• Organize and conduct onboarding experiences that foster connection and a sense of belonging from day one.

Employee Relations

• Serve as a trusted point of contact for employee inquiries and concerns, approaching each interaction with empathy and integrity.
• Conduct investigations into employee complaints and provide HR Management with thoughtful, balanced recommendations.
• Promote an inclusive work environment.

Performance Management

• Administer the performance review process with a focus on growth, feedback, and clarity.
• Partner with the Director of HR to guide people leaders in crafting development plans and performance improvement strategies that amplify individual and team success.

HR Compliance

• Stay informed about labor laws and regulations to ensure compliance without compromising our people-first approach.
• Assist in the implementation of HR policies and procedures that support both business needs and employee well-being.
• Conduct internal audits and assist in external audit processes with accuracy and transparency.

Benefits Administration

• Administer 401(k) enrollment, FMLA, and L&I claims, ensuring employees feel supported through every life stage and challenge.

Payroll

• Ensure accurate and timely processing of bi-weekly payroll for US and Canada.
• Ensure accurate and timely processing of monthly payroll for UK and the Netherlands.
• Ensure accurate and timely processing of bi-weekly payroll for US based sister company.
• Serve as a point of contact for global payroll inquiries, resolving issues with clarity and discretion.
• Maintain payroll records and documentation.

Training and Development

• Identify training needs and coordinate programs that empower employees to grow professionally and personally.
• Facilitate workshops and sessions that reinforce inclusion and continuous learning.

Employee Engagement

• Collaborate with the HR team to develop and implement initiatives that foster connection, recognition, and joy at work.
• Assist in organizing employee events and activities that celebrate our people and strengthen our culture.

Strategic Projects

• Contribute to strategic HR projects that drive organizational performance and elevate the employee experience.

HRIS

• Maintain accurate data in our HRIS (Paylocity) and leverage insights to support decision-making and continuous improvement.

Your Skills and Abilities:

• Working knowledge of employment laws and HR compliance. You stay informed and apply your knowledge in ways that support both business needs and employee well-being.
• Initiative and follow-through. You take ownership of your work, follow up without being asked, and see projects through from start to finish.
• Clear communication. You know how to tailor your message to different audiences, whether you're writing a policy update, leading a training session, or having a one-on-one conversation.
• Collaborative mindset. You’re a team player who values partnership and knows that great HR work happens through shared ownership and open communication.
• Strong organizational instincts. You create structure, and you’re known for keeping projects on track, even when juggling multiple priorities.
• Empathy-driven interpersonal skills. You build trust through active listening, thoughtful dialogue, and a genuine commitment to supporting others.
• Sound judgment and problem-solving. You approach challenges with curiosity and clarity, balancing data, context, and human impact to find thoughtful solutions.
• Discretion and integrity. You handle sensitive information with care and professionalism, always putting people first while protecting confidentiality.
• Tech-savvy and adaptable. You’re comfortable navigating Microsoft Office and HRIS platforms, and you’re quick to learn new tools that improve efficiency and insight.
• Commitment to inclusion and continuous learning. You actively contribute to a culture of belonging and seek out opportunities to grow—personally and professionally.

Qualifications:

• 2 – 4 years of experience in a related field/position
• PHR/SHRM-CP preferred
• Experience with any of the following systems is a plus: Paylocity, Hireology, E-Verify, Ceridian/Dayforce, and RSM

Core Competencies:

• Business Acumen
• Communication
• Consultation
• Critical Evaluation
• Global & Cultural Awareness
• HR Expertise
• Leadership & Navigation
• Relationship Management
• Ethical Practice

Compensation: $31 - $36/hour DOE + Company & SMART Bonus opportunities

Location: Ferndale, WA

Why Join Superfeet Worldwide?

At Superfeet, we’re fueled by performance, innovation, and a mission to help athletes move better—from the ground up—ultimately making a positive impact in their lives. As a leader in the insole industry, we craft high-quality, performance-driven insoles that support movement at every level, from everyday activity to elite competitors.

We believe our employees are essential to that mission. We foster an inclusive, collaborative environment that encourages growth, sparks innovation, and challenges the status quo every step of the way.

We take care of our team with the same commitment we bring to every product we make—we go all in. That means 100% employer-paid medical, dental, vision, life insurance, and EAP premiums, so you can focus on what moves you. We build in time to recharge with paid holidays, vacation, sick leave and volunteer days to give back to your community. Looking ahead? We’ve got you covered with employer-matched 401(k) options (traditional or ROTH) and a $1,000 annual donation to the charity of your choice. And to keep you performing at your best—on and off the field—you and your family will receive free Superfeet insoles.

As part of our standard hiring process for new employees, employment with Superfeet will be contingent upon the successful completion of a drug screen and background check. Candidates must be 18 years or older to apply.

All applicants and employees will enjoy equality of opportunity and fair treatment without regard to race, color, age, religion, pregnancy, sex, sexual orientation, disability, gender identity, gender expression, national origin, genetic information, veteran status, marital status, or prior protected activity.