Junior Performance Marketing Executive (Google & Meta Ads)

We’re Hiring: Junior Performance Marketing Executive (Google & Meta Ads)

Gender: Male
Location: DHA Phase 8, Karachi
Industry: Beauty
Employment Type: Full-Time
Salary Range: PKR 50,000 – 100,000 (based on skills & experience)

About the Role

We are looking for a results-driven Junior Performance Marketing Executive who is passionate about paid advertising, data, and growth marketing. This role is ideal for someone who understands the fundamentals of Google Ads and Meta (Facebook & Instagram) Ads and is eager to scale campaigns, test creatives, and optimize performance in the fast-paced beauty industry.

You will work closely with the marketing team to drive traffic, leads, and conversions through paid channels.

Key Responsibilities

• Plan, execute, and optimize Google Ads (Search, Display, YouTube) and Meta Ads (Facebook & Instagram) campaigns
• Assist in campaign structuring, audience targeting, budgeting, and bid optimization
• Monitor daily performance metrics such as CTR, CPC, CPA, ROAS, and conversions
• Conduct A/B testing on ad creatives, copies, and landing pages
• Coordinate with the creative team for ad visuals and copies
• Track performance using Meta Ads Manager, Google Ads, and Google Analytics
• Prepare weekly and monthly performance reports with actionable insights
• Stay updated with the latest paid media trends, algorithm updates, and best practices

Requirements

• Bachelor’s degree in Marketing, Business, Media Sciences, or a related field
• 1–2 years of hands-on experience running Google and/or Meta paid campaigns
• Strong understanding of performance marketing fundamentals
• Familiarity with pixel tracking, conversion events, and audience retargeting
• Analytical mindset with attention to numbers and performance data
• Ability to work independently and meet campaign deadlines
• Experience in e-commerce or beauty brands is a strong plus

Why Join Us?

• Competitive salary (PKR 50k–100k) aligned with performance marketing skills
• Opportunity to work on real ad budgets and scaling campaigns
• Fast growth environment with learning and experimentation
• Career progression in a growing beauty brand

Who Should Apply?

This role is perfect for someone who:

• Loves paid ads, numbers, and optimization
• Wants to grow into a Performance Marketing Specialist
• Is hungry to learn, test, and scale winning campaigns

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Job Type: Full-time

Pay: Rs50,000.00 - Rs100,000.00 per month

Application Question(s):

• What is your current salary?

Work Location: In person