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Marketing fresh produce requires a combination of building trust, highlighting freshness, and leveraging both direct-to-consumer and wholesale channels. Key strategies include utilizing social media for visual appeal, partnering with local restaurants, and ensuring high-quality, clearly labeled packaging to attract customers.
focusing on selling fruits/veg to hotels, retailers, or online, with key skills in digital marketing, client management, and understanding wholesale/retail channels,
· Oversees strategy, relationships with suppliers/buyers in wholesale, modern trade, and catering.
· Supports campaigns, product launches, in-store promotions, and customer service.
· Wholesale & Partnership Marketing
· Branding and In-Store Tactics
· Packaging & Labeling: Invest in attractive, eco-friendly packaging that extends shelf life and clearly communicates your brand story.
· 3 – 5 yrs (managers) in food/produce sales.
· Familiarity with fresh fruit/vegetable supply chains, wholesale, retail, and hospitality sectors.
· Cold calling, digital sales, personal client management, negotiation.
· Bachelor's degree often required; MBA/diploma a plus; high school for some support roles.
· Important for broader outreach and brand building.
Job Type: Full-time
Pay: BD350.000 - BD600.000 per month
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